It looks like the announcement from Nubia people have been waiting for is here. The company has just announced the launch of their global website at CES 2016. The company previously teased the announcement although did not completely reveal whether they were announcing a new device or the launch of the global website but now it’s been confirmed and aligns with the company’s purchase of the domain for their global website, nubia.com, for a whopping $2 million late last year.
The new global website is part of the company’s plans to expand further into more international markets including Latin America and Europe as well as Southeast Asia. The website is currently viewable in English, Chinese, and Spanish but we assume that more languages will be added in the coming months to accommodate viewers from more territories. The company also plans to launch an official online store in the coming months which will allow customers from territories like Europe to purchase Nubia’s devices online.
Nubia is a sub-brand of ZTE, one of China’s biggest smartphone brands. Nubia products are currently available in China, North America, South America, Northern Europe, Russia, parts of Southeast Asia, and India. The company is currently showcasing their Z9 line of flagship smartphones at CES 2016.