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Lenovo Confident in Mobile Division Comeback in Q2 2017

by Martin 1

Lenovo is confident that its mobile division will be able to bounce back in the second quarter of its 2017 fiscal year, according to the company’s Chairman and Chief Executive Office Yang Yuanqing. The company posted a loss of $72 million during the first quarter of its current fiscal year, the first in almost two years.

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The company said that the loss was a reflection of the current state of the market, in which component shortages have driven up production costs and consequently lowering profit margins. Specifically, the shortage in the memory chip market is one of the main reasons for the company’s operating loss, a situation which has also affected other equipment manufacturers.

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Lenovo plans to capitalize and put a larger focus on its Motorola Mobility brand moving forward to take advantage of the Moto brand more efficiently. Motorola is set to release a large slew of handsets this year that cover every price category and is set to perform extremely well in the comping months.

(source | via)

 

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  • Karoon

    Considering that Lenovo killed ZUK and doesn’t make as many Lenovo phones as they used to makes me wonder if the management there knows what they’re doing. I do believe that Lenovo has talented people working there and their Vibe X line was quite good both in appearance and performance, but they killed that one too. Not to mention inadequate pricing of their phones in some countries (The Vibe X3 cost $510, even when they stopped manufacturing it and made sales that lowered the price by 2 times in some countries, in my country they kept the same price which was too much for an outdated phone.)

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