The smartphone wars are getting interesting this year, especially between Samsung and Huawei. The Chinese smartphone manufacturer placed a giant P30 Pro billboard on top of the Samsung store at a Brisbane shopping mall. Flagship devices from both the companies – Huawei P30 series and Samsung Galaxy S10 series come with high-end features. The manufacturers are striving for different ways to corner-off the edge-to-edge competition between their respective smartphones.
Samsung and Huawei have indulged various times in similar battles over the recent past. In Dubai, Huawei placed a larger billboard advertising the P30 device against the Korean giant’s advertisement of the Galaxy S10. Huawei even mocked the Galaxy S10 with the P30 advanced features like 3D face recognition and others via its official Twitter handle. Huawei’s Trucks stopped-off last year at one of the Apple store carrying promotional billboards citing “Renaissance is coming.”
Notably, both smartphones carry striking features and have their own USPs over each other. We are going to see a great battle in terms of total sales in the coming years.
However, the Chinese smartphone maker overtook Apple last year to become the second largest smartphone maker. It is now looking for the top spot by displacing Samsung as the largest smartphone manufacturer.
According to a recent report by IDC, Huawei surged 50 percent in Q1 2019, whereas Apple tumbled by 30% as compared to the same period last year. Samsung is still on top with 71.9 million shipments in the first quarter but witnessed an 8.1% drop over YoY basis.
