Last week, Xiaomi-backed smart wearable devices maker Huami had teased through a video teaser on Weibo that the company will be launching a new smartwatch in China named Amazfit Pop for the “Double 11” sale season.

Today, the company has officially announced the Amazfit Pop in the Chinese market, revealing all details of the product, including the device’s specifications, features, pricing, and availability.

The Amazfit Pop features a 1.43-inch HD color display, offering a screen resolution of 320 x 302 pixels and a pixel density of 305ppi. The company is also pre-loading 50 different watch faces and supports making custom watch faces using photos.

The smartwatch, which is waterproof up to 50 meters, comes with support for 60 sports modes. It also tracks various things for users, including distance traveled, speed, heart rate, calories, etc. It has support for 24×7 heart rate monitoring and comes with SpO2 blood oxygen detection.

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As per the company, the device can also inform users about the impact of the exercise and alert users if the exercise is putting too much strain on the heart. It also supports all the basic features such as notifications, alerts, weather, music control, alarm, etc.

It also comes with support for sleep monitoring, stress monitoring, breathing training, physiological cycle management, and PAI health assessment system. The device also comes with NFC so that users can use it for bus travel as well as Alipay offline payments among others. As for the battery life, it could last up to nine days on a single charge.

The Huami Amazfit Pop is priced at 349 yuan (approximately $52) and is now up for pre-order in China through various online retailers. The company will start shipping the device from 1st November. The company is currently offering 50 yuan (~$8) discount to those who pre-order the device.

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Wearable devices maker Huami has today confirmed through a post on Weibo that the company is all set to launch a new smartwatch under its Amazfit lineup. Huami revealed that it will launch Amazfit Pop for the “Double 11” sale.

Huang Wang, founder and CEO of Huami Technology has revealed that the upcoming smartwatch — Huami Amazfit Pop is colorful and lightweight and will go on sale during the Double 11 period in China.

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While the product will be available for purchase during the sale event period in November this year, it will be up for pre-order a couple of weeks ago, from 21st October. The company has also shared a teaser video, revealing some key features.

From the video, it seems that the Amazfit Pop will feature a 1.43-inch HD color screen with around 50 watch faces to choose from. Apart from the basic smartwatch functions, it is expected to have support for Alipay offline payment, NFC access control bus card, etc.

There will be more than 60 exercise modes on the device and can also record the exercise data along with blood oxygen level monitoring and sleep monitoring. It is said to weigh 31 grams and will be water-proof up to 50 meters. As for the battery life, it could last up to nine days on a single charge.

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The post Huami Amazfit Pop set to launch during Double 11 sale; pre-order starts October 21 appeared first on Gizmochina.