The smartphone market has been captured by Apple once again and this time iPhone models have dominated 7 positions among the top 10 best-selling smartphones of 2021.

According to a new report by Counterpoint Research, the Apple iPhone 12 was the best-selling smartphone of the year 2021. People have preferred this reasonably priced non-Pro high-ender with a normal screen size in comparison to other flagship models with a total world sale of 2.9 percent.

On the second spot is the iPhone 12 Pro Max accounting for 2.2% of global smartphone sales in 2021. On the third position is the vanilla iPhone 13 with a 2.1% share in global sales, and iPhone 12 Pro gets the fourth position with around 2.1% share. Closing out the top five is the iPhone 11, which is still going strong despite now being two generations old.

According to Apple’s recent 1.39 billion estimated smartphone sales, the Cupertino giant may have sold around 40 million units of iPhone 12 models, and 30 million copies of the iPhone 12 Pro Max. Other models on the list like iPhone 13, 12 Pro, and 11 models may have seen sales in the neighborhood of 27 and 29 million units each.

Similar to last year, the list did not feature any Samsung high-end devices but rather the budget-oriented Galaxy A12 kept the company in the sixth position.

Xiaomi took advantage of its low to mid-range models with huge success in markets like China, India, and Asia pacific. Redmi 9A and Redmi 9 featured in the seventh and tenth positions respectively keeping the smartphone maker on the top ten list.

The iPhone SE 2020 also remained a popular choice for customers, enjoying a 1.6% share of the total smartphone sales in 2021. And since Apple has just launched the iPhone SE 2022, we can expect the model to be placed higher on the table for the top-selling phones in 2022.

The iPhone 13 Pro Max comes in at the ninth position in the top ten list edging out the 13 Pro which did not make it in the top 10. This could be due to customers preferring the bigger screen of the Pro Max model, and if this indeed turns out to be true, then this year’s top 10 might look a lot different as Apple is rumored to launch the iPhone 14 Max, which is said to have a screen that will be equal in dimensions to the iPhone 14 Pro Max but will cost less than the iPhone 14 Pro.

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A Slovakian company DEEP has successfully modified Apple’s iPhone 12 Pro Max smartphone by incorporating a USB-C port into the device. The new USB-C port is something that has been long expected for the iPhone as much of Apple’s lineup of products now comes with the global connectivity option via the USB-C port for both charging and connectivity. Apple iPads and Macs already have the standard USB—port available, but this has not been birthed on the iPhone 12 series official. We have only seen a third-party iPhone X with USB-C also sold on eBay for a hefty $86,000.

The company DEEP provided a walk-through video that details all the steps taken to transform the iPhone 12 Max Pro into a USB-C-capable device. The modification process started with opening the smartphone and removing the Lightning port flex cable assembly. The needed measurements are taken so that the USB-C connector and the housing could be properly placed. A flex cable designed with the USB-C port and implementing an original Mfi chip was then soldered into the flex assembly and installed back to the iPhone 12 Pro Max. A 3D printing of the housing was done for the new port to fit snugly.

The new USB-C iPhone 12 Pro Max has been put through the paces and it is fully operational both in charging the device and connectivity. It works with iTunes and the phone’s internal storage connects with the Mac seamlessly. As per charging, the modified iPhone 12 Pro Max charges properly with an original Apple charger using a USB-C to C (or USB-A to C) cable. There is no mention of potential drawbacks of the device in the absence of its original Lightning connector. It is also unclear whether there was an interface between the company and Apple.

The USB-C iPhone 12 Pro Max is already put on sale on eBay via an auction. It will be the second-ever iPhone with a USB-C port. The first model did not get the traction expected by its designers. We shall keep tabs on the auction which will run from February 24 until March 6 at 3.00 am Eastern Time. It is also unclear whether the water resistance rating of the original iPhone 12 Pro Max is maintained with the current modification.

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With the launch of the new iPhone 13 series, Apple has discontinued certain older models of its previously launched iPhone lineup. Now, the company has dropped the iPhone XR and the iPhone 12 Pro.

As per a MacRumors report, the launch of the iPhone 13, iPhone 13 mini, iPhone 13 Pro, and iPhone 13 Pro Max has led to the Cupertino based giant refining its iPhone offerings. As of right now, the iPhone 12 Pro and iPhone 12 Pro Max have been delisted from the company’s official online store. Although, the models are available in the form of refurbished units. For those unaware, the discontinuation is the norm for the brand, especially for the Pro variants that are discontinued as the latest series is announced.

Apart from models in the iPhone 12 series, the iPhone XR that was launched three years ago, back in 2018, has also finally been delisted as well. While these aforemention models are no longer available, the based iPhone 12, iPhone 11, and iPhone SE are still available in the form of lower cost options. All of these devices have also seen a drop in price. Looking at the prices, the iPhone SE costs 399 US Dollars, while the iPhone 11 costs 499 US Dollars. Similarly, the iPhone 12 mini now costs 599 US Dollars and the iPhone 12 is priced at 699 US Dollars, which is the same as the iPhone 13 mini.

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While Samsung had announced that it is working on a flagship Exynos series chipset with AMD GPU earlier this year, the company didn’t reveal any specifics regarding the processor or its capabilities. But now, a new report has suggested that this upcoming chip could outperform the Apple iPhone 12 Pro Max in graphical performance.

Exclusive: Samsung is testing the AMD GPU in the new Exynos, and the Wild Life test on the 3D Mark has scored 8134 points. It is worth mentioning that the CPU in this test is A77 architecture, for reference only. Each test has different results, we need to wait for more results. pic.twitter.com/Rej9vqyP6s

— Ice universe (@UniverseIce) June 29, 2021

According to a tweet from a known tipster IceUniverse, the South Korean tech giant is apparently testing an Exynos chipset with a Radeon GPU and Cortex A77 CPU cores. The tipster shared a screenshot of the 3DMark graphics benchmarking app, in which, an Exynos processor with AMD GPU was spotted scoring 8,134 points in the Wild Life test that had an average of 50fps. This score beats the iPhone 12 Pro Max that sported the Apple A14 Bionic chipset, which scores around 7,442 points with an average frame rate of 40 fps.

At the moment, these benchmark scores appear to be early tests. So, we have no idea regarding the thermal performance of this chipset during these tests and how it performs under heavy load. Although, this is quite notable considering an Android handset has outperformed the top end Apple iPhone. The Samsung chip in question is rumored to be the Exynos 2200, which might even be able to offer better performance since it is expected to arrive with ARM Cortex X2 and Cortex A710 CPU cores, which are newer and faster than the Cortex A77.

For those unaware, the upcoming Exynos chipset will feature Radeon GPU that is based on AMD’s latest mobile RDNA2 architecture. Keep in mind, even if this chipset actually is the upcoming chipset, good synthetic benchmarks do not always translate to better graphical performance in real games. So stay tuned for more updates.

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It is not uncommon for smartphone brands to take a jab at one another from time to time. Samsung has done so in the past as well, especially against its rival Apple. Now, the company has mocked the latter’s high end iPhone 12 Pro Max‘s camera in new TV ads.

Recently, the South Korean tech giant released new TV ads in the US, and even shared these ads on their official YouTube channel as well. In these ads, the brand can be seen comparing its current high end flagship, the Galaxy S21 Ultra, with the highest offering from the Cupertino based giant, the iPhone 12 Pro Max. The former carefully chose scenarios and highlighted camera features that would embarass the iPhone.

The new punch line from Samsung was that “Your phone upgrade shouldn’t be a downgrade” and the company clearly showcased that in the ads. The first ad compares the two devices in a scene where they are capturing a cheese sandwich. Here, the Galaxy S21 Ultra retains a much higher degree of detail compared to the iPhone 12 Pro Max thanks to its higher 108 megapixel resolution sensor.

The second ad went even further to humiliate the Apple iPhone as it was a zoom test. For those unaware, the Galaxy S21 Ultra features a 100x zoom lens on the rear camera module. This was compared to the simple 12x magnification offered by the iPhone, making it seem terrible in regards to detail. While the comparisons are strictly tailored to favor the Galaxy S21 Ultra, it does highlight the slower pace at which Apple adopts newer technology, with its current high end model still not offering any form of a dedicated zoom lens even in 2020/2021.

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Recently, Meizu announced that it would start selling Apple iPhones in its official store. The company’s official stores would now also sell iPhone 12 series devices, including the iPhone 12 Pro and the iPhone 12 Pro Max.

Earlier today (16th April 2021), the Chinese tech giant shared a new promotional image in which the company announced that it would be making the latest iPhone models available from its official store in China. In the official website, one can find the iPhone 12 Pro (128GB variant) and the iPhone 12 Pro Max (128GB variant), which are priced at 8,499 Yuan (roughly 1,300 US Dollars) and 9,299 Yuan (roughly 1,425 US Dollars) respectively.

While the company is offering the iPhones on its store, Meizu is also offering great deals on the new devices from the Cupertino based giant as well. As per official notes, prospective buyers can grab an iPhone 12 Pro device at a price starting from 4,399 Yuan (roughly 675 US Dollars). The Chinese brand is offering coupons between April 16 to April 19, through which, users can get robust discounts for the high end iPhone 12 models.

Keep in mind, these coupons are only available through the company’s promotional Q&A event. It is also worth noting that compared to other major e-commerce platforms like Tmall and JD.com the Meizu store is the smallest store to sell the iPhone 12 series. You can check out more details by visiting the official store, by clicking on this link here.

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Apple iPhone 12 series has faced a healthy demand since its launch. However, it seems that the company has yet to catch up with supply as its production lines are straining to provide consumers with its latest flagship handsets.

According to an AppleInsider report, investment bank JP Morgan tracked the delivery times, which suggested that the demand for the iPhone 12 Pro and iPhone 12 Pro Max is still ahead of the company’s supply. Reportedly, this issue is not being reflected on the lower end variants in the series, including the iPhone 12 mini and iPhone 12.

As per analyst Samik Chatterjee, JP Morgan’s iPhone availability tracker has been witnessing a build up in lead times for shipments. In other words, the time for a customer to receive their iPhone Pro or Pro Max model has been rising. At the moment, the lead times for the iPhone 12 Pro has reached an average of 27 days across several regions. This is the longest lead time ever observed by JP Morgan, which has been tracking the lead times since the start of the iPhone 12 series’ launch.

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On the other hand, the lead times for the iPhone 12 mini and iPhone 12 decreased over the previous week. This is suggestive of a more humble demand from the consumers. As of the first week of December, both the lower end iPhones had a lead time of only 3 days, while the iPhone 12 Pro Max takes 23 days to reach customers on average.

In the US, the Apple iPhone 12 Pro and iPhone 12 Pro Max lead times have surged even further and reached 33 days and 25 days respectively. This is notable considering that the region accounts for about 35 percent of the global iPhone shipments. Although, in store pickup for all models only had a lead time of just a single day. In this regard, China, UK, and other European regions saw slightly better lead times in comparison.

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Apple recently launched its all-new iPhone 12 models, which are now available for purchase. The high-end model launched by the company is the iPhone 12 Pro Max and it apparently has the best smartphone display so far.

DisplayMate has published its review of the iPhone 12 Pro Max display and has ranked it with the highest-ever Display Performance Grade of A+. It has also bestowed it with the “Best Smartphone Display” award.

Apart from that, what’s impressive is that the smartphone managed to hit a milestone by having 11 instances of breaking a record or matching an existing one. For comparison, the iPhone 11 Pro launched last year matched or set nine performance records for the screen.

Here is a list of smartphone display record set by the Apple iPhone 12 Pro Max.

• Highest: Absolute Color Accuracy (0.9 JNCD)  –  Visually Indistinguishable From Perfect.
• Highest: Image Contrast Accuracy and Intensity Scale Accuracy  (2.19 Gamma) – Visually Indistinguishable From Perfect.
• Smallest: Shift in Color Accuracy and Intensity Scale with the Image Content APL (0.2 JNCD) – Visually Indistinguishable From Perfect.
• Smallest: Shift in Image Contrast and Intensity Scale with the Image Content APL (0.00 Gamma) – Visually Indistinguishable From Perfect.
• Smallest: Change in Peak Luminance with the Image Content Average Picture Level APL (1 percent) – Visually Indistinguishable From Perfect.
• Highest: Full-Screen Brightness for OLED Smartphones (825 nits for 100% APL).
• Highest: Full-Screen Contrast Rating in Ambient Light (172 at 100% APL).
• Highest: Contrast Ratio (Infinite).
• Lowest: Screen Reflectance (4.8 percent).
• Smallest: Brightness Variation with Viewing Angle (27% at 30 degrees).
• Highest: Visible Screen Resolution 2.8K (2778×1284)  –  4K Does Not appear visually sharper on a Smartphone.

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However, there’s one aspect where the display of the iPhone 12 Pro Max lacks behind the competition is the refresh rate. While other companies have adopted a 90Hz, 120Hz, and even 144Hz refresh rate, this phone comes with the standard 60Hz refresh rate.

On this matter, DisplayMate says that it should be fine for most applications because of the very fast Response Time of the OLED display, and the very fast CPU and GPU processors on the iPhone 12 Pro Max.

To summarise the phone’s display specifications, the iPhone 12 Pro Max features a 6.7-inch Super Retina XDR screen that offers 2778 x 1284 pixels screen resolution, 1200 nits peak brightness, 458ppi pixel density, and 2,000,000:1 contrast ratio.

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The new Apple iPhone 12 Pro Max is apparently equipped with a 3,687mAh, which is about 7 percent smaller in capacity when compared to the previous year’s iPhone 11 Pro Max.

According to a MacRumors report, a regulatory filing published by TENAA that listed the iPhone 12 Pro Max with a 3,687mAh battery capacity which is smaller than the 3,969mAh battery found in the iPhone 11 Pro Max. This listing also found that the highest end variant of the latest flagship from Apple features 6GB of RAM. For those unaware, Apple generally refrains from divulging information regarding its RAM and battery capacity in its products.

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The Cupertino based giant has filed many products with TENAA over the years, and these have generally been known to be fairly accurate. Despite having a marginally smaller battery, Apple’s official claims have the iPhone 12 Pro Max have a similar battery life to the iPhone 11 Pro Max, with both smartphones offering up to 20 hours of video playback and up to 80 hours of audio playback. Although, the newer A14 chipset might be a factor in this regard.

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A couple of days ago, Apple finally launched its much-awaited iPhone 12 series smartphones with 5G connectivity support. Also, for the first time ever, all the iPhone models now feature an OLED display.

This time, the company has launched four models — iPhone 12, iPhone 12 Mini, iPhone 12 Pro, and iPhone 12 Pro Max. The phones come in three different display sizes — 5.4-inch, 6.1-inch, and 6.7-inch.

Thanks to this push for the OLED panels on all models of Apple iPhone 12, the shipments from Samsung Display and LG Display — supplier of these panels — have increased.

As per the report, LG Display has supplied panels for the 6.1-inch display models, i.e. iPhone 12 and iPhone 12 Pro while the panel for the other two models — 5.4-inch iPhone Mini and 6.7-inch iPhone 12 Pro Max have been supplied by Samsung Display.

The Cupertino-based giant is expected to produce around 70 million units of Apple iPhone 12 models by the end of this year. Keeping an additional 10 percent as a reserve, Samsung and LG are expected to provide around 80 million units of OLED panels.

In that, the portion of panels from Samsung Display is more than that of LG Display. While LG is expected to provide 20 million units, Samsung could be providing around 60 million units of OLED panels to Apple.

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The numbers represent a significant increase in order for LG Display which provided only 5 million units of the display panels to Apple last year. Samsung, on the other hand, had provided around 50 million units.

China-based BOE also tried to become a supplier for the OLED panels to Apple but it wasn’t approved in the first attempt. However, there are reports indicating that BOE could provide panels to Apple later this year or next year.

For those who are unaware, Apple first adopted an OLED display in 2017 with iPhone X. The iPhone 11 had two models using OLED panel — Pro and Pro Max. But this time, all four models in the lineup have adopted the OLED screen instead of LCD.

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