AU Optronics Corp. (AUO), a company that specializes in optoelectronics solutions, has an aim to take on the ruling 85-inch Samsung Neo QLED with its next-gen display. AUO already has an 85-inch TV that was launched long ago and the company is now finally moving towards revamping the existing model with extra additions of a 4K panel and significantly higher refresh rates.

Even though we are still in the dark as the product page is yet to go live from the company’s end, DigiTimes Asia claims to have the details of the upcoming display. The most prominent bit is the 240Hz variable refresh rate (VRR) throughout the 85-inch 4K display. We expect it to be a native measurement, but it could also be a measurement obtained through intelligent processing wizardry. TV makers are known for following this technique called frame interpolation, for which they use their own nomenclature such as TruMotion by LG, MotionFlow XR by Sony, etc. This is what we know as the soap opera effect.

Well, this isn’t something new as AUO has already proved to be a leading panel maker with its 65-inch 144Hz Big Format Gaming Displays (BFGDs) in collaboration with NVIDIA. So, creating something even better shouldn’t come as a surprise for a company that is already doing an excellent job in this domain.

Bandwidth is a downside as the company has opted for the HDMI 2.1 port. However, it could still support a 4K resolution at 240Hz, albeit with Display Stream Compression (DSC). The better option would have been a DisplayPort 2.0 input. Additionally, the new display is also said to have an “ultra-high dynamic range” along with 96% coverage of the DCI-P3 color space.

With Samsung‘s high emphasis on brightness and successful implementation, AUO was forced to work on this and has provided a special anti-reflection coating to enhance the viewing experience in bright environments on this TV. With all these features packed in the display, AUO’s new 85-inch TV may turn out to be a delight for gamers and enthusiasts.

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