European Smartphone Market Archives - Gizmochina

Samsung Looking to Empower European Galaxy Users with Self-Repair Program

Anubhav — Tue, 20 Jun 2023 02:39:44 +0000

In an exciting development, especially for European Samsung users, the company has launched its highly anticipated Self-Repair program in nine European countries. Following a successful debut in Korea, this expansion enables Galaxy customers in Belgium, France, Germany, Italy, Netherlands, Poland, Spain, Sweden, and the UK to take care of their device repair on their own terms.

Multiple components of devices such as Galaxy S20, S21 and S22 Series can be self-replaced

By offering repair kits and authentic Samsung parts, the Self-Repair program allows users to maintain a healthy lifespan of their devices through proper maintenance. Galaxy owners can now enjoy an optimized experience on their devices for longer periods of time. The program covers the popular Galaxy S20, S21, and S22 series, as well as the Galaxy Book Pro and Galaxy Book Pro 360. Samsung’s commitment to enhancing user experience and device longevity is evident in their statement. TM Roh, President and Head of Mobile eXperience Business at Samsung Electronics, stated, “We are dedicated to scaling access to our Self-Repair program worldwide while simultaneously improving our products’ repairability.”

Originally introduced in the United States in 2022, the Self-Repair program’s expansion into Europe involves strategic deals with prominent smartphone parts distributors in the region. Major partners include ASWO, a leading Germany-based after-sales service and electronics specialist for Europe, and 2Service, a Dutch electronics parts supplier and Samsung authorized distributor.

Galaxy users in Europe can now replace essential components themselves, such as phone screens, back glass, and charging ports for the Galaxy S20, S21, and S22 series. Additionally, Galaxy Book Pro series owners gain access to seven genuine parts, including the case front, case rear, display, battery, touchpad, power key with fingerprint reader, and rubber feet. Customers will receive the necessary repair tools and retain them for future use, ensuring a convenient and hassle-free experience whenever repairs are needed.

Samsung’s future plans for the Self-Repair program involve expanding the range of supported devices, providing additional repair tools and manuals, and exploring new markets. By doing so, Samsung aims to empower Galaxy customers with a wider array of options to repair their technology and reduce their environmental impact.

For more information on Samsung’s Self-Repair program, Samsung.com offers a detailed set of resources and guidance on maintaining and repairing their Galaxy devices. With this innovative initiative, the South Korean tech giant continues to redefine the face of consumer electronics.

RELATED:

(Source)

The post Samsung Looking to Empower European Galaxy Users with Self-Repair Program appeared first on Gizmochina.

Counterpoint: Component shortage issues caused 12% decline in European phone market in Q1, Samsung retains Leadership

Anurag — Thu, 16 Jun 2022 06:51:40 +0000

The European smartphone market has witnessed a huge 12% decline in shipments in the first quarter of 2022, as per a report. This is said to be the the lowest first quarter shipments for nearly a decade. Ongoing component shortages and COVID-19 related lockdowns in China are the main culprits here. Samsung remained as the region’s top OEM, with its highest market share since Q3 2020.

A report by Counterpoint research says that European smartphone shipments reached 49 million units in the first quarter of 2022, marking a 12% percent year-on-year (YoY) decline. This is the lowest first quarter total since Q1 2013.

Several factors such as component shortages, COVID-19 related lockdowns in China, deteriorating economic conditions and the ongoing of the Russo-Ukraine war are responsible for the decline. The report says Europe will witness more such drops in future due to the “Deteriorating macro and geopolitical environment”.

Samsung remained the largest contributor to smartphone shipments in the first quarter of 2022 with shipment share of 35 percent, the report states. Apple took the second spot with a shipment share of 25 percent. The Cupertino company saw a year-on-year decline of 6 percent.

Xiaomi ended up in the third spot in terms of smartphone shipments in Europe. The company recorded a 36 percent annual decline with a 19 percent market share.

Oppo and Realme captured the fourth and fifth spots in the European smartphone shipments market with 6 percent and 4 percent shipment share, respectively. Realme became the only OEM to register annual shipment growth in Q1 2022.

“Existing issues such as COVID-19 and component shortages have been exacerbated by new economic and geopolitical challenges,” said Counterpoint Research’s Associate Director, Jan Stryjak. “Rising inflation levels across the region are impacting consumer spending, while Samsung and Apple, Russia’s first and third ranked smartphone vendors, halted all shipments into Europe’s largest market in early March 2022,” Stryjak added.

Samsung tops Europe smartphone market in 2021, while Realme sees impressive growth

Sean — Tue, 01 Mar 2022 12:19:34 +0000

We had recently reported on Samsung taking the throne in the LATAM (Latin American) smartphone market. And now, a new report has revealed that the brand has even topped the handset market in Europe in 2021.

According to a Strategy Analytics report, the South Korean tech giant continued to dominate the region, while Apple took the second spot. Although, Realme made an impressive entry into the market’s top 5 spots and saw a whopping 500 percent growth as well. This made it the fastest growing brand in the Europe for the year 2021. During this same period, Samsung retained its throne with a sizeable 29 percent market share in Europe. While the company was still No. 1 in the region, it saw a decline of 1 percent year on year.

Meanwhile, Apple saw an 11 percent growth year on year, with its market share being 23 percent last year. The third place was taken by the Chinese smartphone brand, Xiaomi, which had a 20 percent market share, but saw an noticeable 33 percent growth year on year in 2021. The fourth place went to Oppo, which had a meager 5 percent market share in 2021 but saw a 77 percent growth over the previous year.

Thus, Realme had the most impressive performance in terms of just growth. It had an even smaller 3 percent market share but was able to take the fifth spot thanks to its 500 percent growth over 2020. The company has seen similar growth rates in other regions as well. Strategy Analytics believes that its aggressive pricing and diverse portfolio helped it grow at such a high pace.

Xiaomi grew 145% YoY in Europe in Q1 2020, Samsung led the market

Sudarshan Ravichandran — Wed, 03 Jun 2020 15:08:40 +0000

The global smartphone market sales declined in Q1 2020 as a result of COVID-19 pandemic. But some brands grew in this period in certain regions. For instance, Realme is the fastest growing brand in South East Asia. Now, Counterpoint Research has released its report for the European market, which reiterates a similar trend.

According to the report, the European smartphone market declined 7% YoY and 23% QoQ in Q1 2020. Also, Western Europe was affected more (9% YoY) due to lockdowns compared to Eastern Europe (5% YoY).

As far as rankings are concerned, Samsung led the market with 29% market share followed by Apple ( 22%), Huawei (16%), Xiaomi (11%), and Oppo (3%) respectively.

The biggest loser was Huawei whose market share dipped by 43% YoY, thanks to the US ban. Xiaomi and Oppo benefitted from this as their share increased almost three-fold in the same period.

Xiaomi itself grew 145% YoY and together with Oppo, both the Chinese companies witnessed 150% YoY growth in their market share. On the other hand, Apple remained stable and the iPhone 11 was the top-selling model in the region.

Talking about Samsung, its sales were boosted by the launch of Galaxy S20 series, thanks to the company’s marketing campaigns and strong supply chain.

Interestingly, Huawei’s sub-brand Honor led the Russian smartphone market and the region was least affected due to pandemic. Whereas, Italy was the severely affected nation with 21% YoY decline.