Gionee announced the new Gionee Elife S7 flagship smartphone back at MWC yesterday. Like predicted, the phone is 5.5-inches thin making it exactly as thin as the older Gionee S5.5. However, the company has smartly focused on other practical aspects of the device like battery life and built quality rather than just slimness of the phone.

The phone features a U shaped skeleton with aviation grade alloy and stainless steel sheet with nano-plastic coating. The company has particularly researched a lot on battery saving methods and has incorporated them on to the new device. For example, the 5.2-inch AMOLED display up front features ACL tech which reduces power consumption by over 25%. A sensor hub directly integrated into the chipset makes sure that the CPU has to wake up 20% less often.

At the time of launch, the company revealed that the phone will be available for sale for 400 Euros which comes to around $447. In the domestic market, Gionee Elife S7 was listed on both JD.com and Suning Tesco retailers. On JD the phone was initially listed at 2699 Yuan which comes to $430, however, now the phone has disappeared altogether. The exact reason of the disappearance is not known, however it could be because the pricing is still not confirmed.

Moreover, the Gionee Elife S7 is listed on Suning Tesco too, but even there the pricing is not yet revealed. It looks like the company has not yet finalized the price tag in the mainland China. Usually, the phone should retail for less than the international price in the home market, so 2699 Yuan seems like a decent price. However, now that the phone has been taken off the website, it may happen that the company may change its price tag.

The phone is expected to go on sale from March 20 starting 10:00 AM. Initially, the Los Angeles Black and North Pole White version will be available for purchase but we expect the midnight blue to start selling a few weeks after the sale opens.

The phone features the 64-bit Mediatek MT6752 octa-core processor clocked at 1.7GHz with 2GB RAM and 16GB of storage. There will be a 5.2-inch display up front with an 8MP selfie shooter on top. The 13MP rear camera unit will be one of the thinnest in the market to fit perfectly inside its 5.5mm thin body. The 2750 mAh battery is capable of providing up to two days of usage time, which is pretty impressive considering the slim design profile of the device.

The post Gionee Elife S7 domestic pricing still not confirmed? appeared first on Gizmochina.

Gionee, a China-based smartphone company had collaborated with JCDecaux for the promotion of the brand new launch of Gionee Elife S5.5. The phone has been publicized as the world’s slimmest smartphone. The outdoor campaign is focusing on the Capital of India, Delhi. The campaign has started a few months back in July. The campaign is going on at the Delhi’s two top locations, i.e., at Dhaula Kuan Metro Station and Shivaji Stadium Metro Station. Both the locations are on the Airport Express Line. This Airpost Express Line is handled by JCDecaux. The promotions or the outdoor display on glass facades has an idea of capturing the youth urban population of Delhi.

The Head of Gionee India, Mr Arvind Vohra has avowed about the success of the campaign. He also confirmed that this has been a fruitful venture for both the partners. The campaign has main focus on revealing the design of the smartphone.

The campaign of Gionee Elife S5.5 concentrates on the claim of phone as the world’s slimmest smartphone. The hashtag, #morethanslim, has grabbed the attention of customers. The outdoor campaign at Dhaula Kuan façade fetches the attention of traffic going from Central to West Delhi, Airport and NCR Gurgaon. The Shivaji Stadium promotion on the other hand grasps the glance of crowd at Connaught Place area.

The Managing Director of JCDecaux India, Olivier Heroguelle, stated that this campaign is an effort in the direction of audience and brand closeness. The company believes in transparency and maximum visibility to the audience. He expressed his pleasure on working with this Chinese giant.

The post Gionee’s goes for massive outdoor advertising for Elfie S5.5 in India appeared first on Gizmochina.

Anorexia and zero figures are receiving rave comments and criticism all over the world but here in the mobile world slim is the latest catch word. Gionee boasts of manufacturing the world’s slimmest smartphone, the Elife S5.5, with a thickness of just 5.5 mm. However, the company has decided to challenge its own record and launch a successor to this phone with a thickness of merely 5 mm. The teaser launched by the Chinese smartphone manufacturer shows the slimmest phones over the years – Moto V8 at 11.9mm (2007), iPhone 4 at 9.3mm (2010), Moto XT910 at 7.1mm (2011), and Elife S5.5 (2014). Finally, the latest contender is displayed which will surely beat the thickness of the Elife S5.5.

The current Elife S5.5 has a 5-inch AMOLED display with 1080p full HD resolution and is powered by an octa core processor. A drop in thickness to around 5 mm would surely require significant engineering innovation because of the number of components that are put together in a smartphone. It might strain the battery which occupies most of the space. Moreover, the phone is touted to possess a Corning Gorilla Glass screen which puts up the question of how the thickness has been cut down. Another issue would be that of handling as an extremely thin phone would be prone to accidental falls.

Only time will tell how this smartphone will perform but it is needless to say that a large hype has been created by the teaser. The trend of slim phones is just a temporary fad or a statement that is here to stay will be decided by the users as they will judge this newest entrant.

The post Is Gionee Elife S5.5 the World’s slimmest phone? Maybe Not! appeared first on Gizmochina.

Gionee was trying to stand out from the Huaweis，Nubia，Xiaomi，oneplus，oppos of  smartphone-mad China  with its new Elife S5.5, Gionee recently refreshed it’s “World’ s thinnest smartphone” series with another model boasting 5mm waistline, 139.8×67.4×5.0(mm)，weighted at 94.6g. And the phone supports China Mobile’s 4G TD-LTE.

It’s powered with 4.8″ 720p screen, MTK quad core processor, 1GB RAM, 16GB ROM，8-megapixel back/5-megapixel front cameras，2050mAh battery running Android 4.3.

The post Gionee’s Another World’s Thinnest Smartphone Leaked: Thinner than Elife S5.5 appeared first on Gizmochina.

We have covered the news about Gionee Elife S5.5 and the phone is becoming the thinnest smartphone since packs with 5,75 inch body thickness.

The thicknes of smartphone body may deffect to the battery phones performace, so we trying to make the test to Gionee S5.5 smartphone and here is the results:

The Gionee Elife S5.5 has average performance but the standby time is nice since the phone battery can handle the phone with 48 hours of stanby.

The post Gionee Elife S5.5 battery test appeared first on Gizmochina.

Launched just one month back, the Gionee Elife S5.5 is is available for purchase from now in India. One must have to spend 22,999 INR or equivalently $384 to own this phone and you must be wondering that this is quite expensive for a MediaTek phone. On the contrary, this phone has won the accolades of many a critic for its perfectly built body, which, the previous versions are never known to have.

Of late, Gionee has been fervently trying to make its mark in the Indian market and if the phone enlivens to the accolades of the critics, the company is sure to make a fortune out of Elife S5.5. In the present scenario, this handset is the slimmest Android smartphone in the market. It features include a 5-inch display screen with 1920 x 1080p value and a MediaTek MT6592 octa-core CPU that scales to 1.7GHz. It consists of a  2GB RAM and is supplied with 16GB non-expandable storage. The rear camera is a 13 mega-pixel one while the front is a 5 mega-pixel camera. A non-removable 2300mAh battery provides the energy required for the smooth functioning of this handset. All these specifications are included in just a super slim 5.5mm frame, which makes you feel, “This phone is worth its value”.

The Indians can purchase the Elife S5.5 vide Gionee India online store at the price mentioned above.

The post Gionee Elife S5.5 is now available in India appeared first on Gizmochina.