Canalys has published a report on Global PC Market Q3 2020. This report not only consists of notebooks and desktops but also includes tablets. According to it, the entire market grew by 23% YoY with 124.5 million units in shipments. Chromebooks were the best-performing client PC product and the tablet market remained strong second quarter in a row.

As per the report, Lenovo led the overall PC market by shipping 23.5 million units. Whereas, Apple, HP, Dell, and Samsung came second, third, fourth, and fifth respectively. Apple and Samsung made the top 5 list solely because of their tablets. This clearly explains the tablet market’s 43% YoY growth as the shipments reached 44.3 million units.

Talking about client PC products, Chromebooks performed exceptionally well by growing 122% YoY with shipments of 9.5 million units. Their success was mostly because of educational institutions and SMBs. HP was the market leader by shipping 3.2 million units, followed by Lenovo, Dell, Acer, and Asus. However, Lenovo was the best-performing brand with a whopping 351.2% YoY growth.

Coming to tablets, unsurprisingly, Apple led the market with 15.2 million units in shipments. Whereas, Samsung in second place only shipped 9 million units. Further, Huawei, Amazon, and Lenovo captured third, fourth, and fifth positions respectively. Interestingly, Huawei continued to remain strong in Europe even with the lack of GMS (Google Mobile Services) on its tablets.

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Also, it is worth noting that Q3 2020 was the only quarter other than Q2 2020 in which the tablet market grew since 2015. So we can say that the pandemic resurrected tablets from the dead after five years.

Last but not least, the overall desktop market declined by 32% YoY, however, AIO (All-in-One) category grew by 7% YoY.

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Due to COVID-19 restrictions, the demand for tablets continued to sustain even in Q3 2020. According to the latest report by IDC, the global tablet shipments reached 47.6 million units in the last quarter with 24.9% YoY growth. Apple continued to be the market leader, whereas Huawei slipped to fourth place.

As per the report, Apple shipped 13.9 million iPads in Q3 2020. The company’s growth increased by 17.4% YoY and captured 29.2% of the market. The iPad 7th Generartion (2019) and iPad 8th Generation (2020) shipped the most

In the second place with 9.4 million units, Samsung’s Galaxy Tab shipments improved by 89.2% YoY and the company accounted for 19.8% of the market. During this period, the brand introduced Galaxy Tab S7+ 5G as one of the first global 5G-enabled tablets. 

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Further in third place, Amazon acquired an 11.4% market share with 5.4 million units in shipments despite declining by 1.2% YoY.  The Fire HD 8 2020 accounted for most of the shipments, closely followed by the 10.1-inch model. The Kids Edition of both these tablets also did well.

Despite 32.9% YoY growth, Huawei dropped to the fourth position with 4.9 million shipments and a 10.2% market share. The company’s decline was mostly due to Amazon’s better performance than Q2 2020. Nevertheless, Huawei’s tablet business is uncertain without component suppliers and GMS (Google Mobile Services).

Last but not least, Lenovo continued to remain in fifth place with an 8.4% market share. The company shipped 4.1 million units with 62.4% YoY growth.

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