A couple of months ago, Huawei launched its new Nova-series smartphones in the form of Huawei Nova 10 and Nova 10 Pro in the Chinese market as a successor to the company’s Nova 9 series smartphones.

Now, the company is bringing the Huawei Nova 10 and Huawei Nova 10 Pro to the international markets as the phones are set to launch soon in select European countries.

Coming to the specifications, the Nova 10 features a 6.7-inch Full HD+ OLED display. On the other hand, the Pro model features a 6.78-inch Full HD+ OLED display with 2652 × 1200 pixels resolution, and both phones offer a 120Hz refresh rate and 20:9 aspect ratio.

Both smartphones come with an in-display fingerprint sensor for added security. The devices are powered by the Qualcomm Snapdragon 778 4G processor and pack 8GB of RAM and 256GB of internal storage.

In the camera department, there’s a 50-megapixel primary camera sensor coupled with an 8-megapixel ultra-wide lens and a 2-megapixel macro sensor. On the front side, there’s a 60-megapixel snapper for taking selfies and video calling.

The smartphones run the company’s own HarmonyOS 2.0 operating system. As for the battery, the Nova 10 is powered by a 4,000mAh battery with 66W fast charging, and the Pro model is powered by a 4,500mAh battery with 100W fast charging.

As for the pricing, the company has not yet revealed pricing details, and it will be different based on the country the phones get launched in, but the standard model should cost around €390 while the Pro model should be priced at around €530.

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Earlier this week, Counterpoint Research had revealed that Huawei had dropped out from the Top 5 smartphone brands market share in China as of Q4 2021. Compared to its 23% market share in Q4 2020, the company now only holds 7% of the smartphone market in China, shrinking to three times smaller than the previous year. Despite this, Huawei’s value as a company as a whole did not decline. Instead, the company’s value has now grown into becoming the top 10 most valuable brands of 2022.

On Twitter, Huawei recently retweeted a report from Brand Finance, one of the world’s leading brand valuation consultancies headquartered in London. In the Twitter post, Huawei mentions that despite many unforeseen challenges faced by the company, it had managed to improve its rankings in the world’s most valuable in 2022. For reference, the company was ranked the 15th most valuable brand of 2021, however in 2022, the company managed to jumped 6 spots and became the 9th most valuable brand of 2022 among 500 other international brands. Huawei was to be valued at 71.2 billion USD.

As for the report from Brand Finance, it can be accessed via brandirectory.com. From the report, it was concluded that Apple is the most valuable brand of 2022, with an estimated valuation of 355.1 billion USD. Coming in as runner ups are the 3 other US tech giants, namely Amazon valued at 350.3 billion USD, Google at 263.4 billion USD and Microsoft at 111.9 billion USD. 

As for other tech companies, Samsung is ranked 6th valued at 107.3 billion USD, Facebook is ranked 7th valued at 101.2 billion USD and Verizon was ranked 10th most valuable brand of 2022 valued at 69.6 billion USD.

So how did Huawei manage to increase its brand value despite facing supply issues because of the US sanctions? Well, although Huawei’s smartphone market share fell drastically, Huawei’s other businesses are facing exponential growth. Ever since Huawei got restricted by the US sanctions, the company has been branching out into other businesses, such as Smart TVs, Smartwatches and Smart Electric Cars as well.

Huawei collaborated with the famous car manufacturer, Seres, to launch its premium hybrid electric smart car series, AITO, with the first model being the AITO M5. Huawei Executive, Richard Yu mentioned that by diversifying Huawei’s product catalog to include cars, its retail business could survive in China, as the profit margins per unit for cars are generally higher than its premium smartphones. Richard also boldly claims that “With the appeal of the Huawei AITO M5 smart cars and paired with its countywide sales network, Huawei will be able to sell 300,000 smart cars in 2022.”

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The post Huawei Squeezes into Top 10 Most Valuable Brands of 2022 among 500 Other International Brands appeared first on Gizmochina.

OnePlus has just announced their first new product, and it will simultaneously enter the overseas market. So how much will the OnePlus smartphone sell overseas? Today, we will break it down for you.

The OnePlus smartphone comes in 16 GB and 64GB storage models, and officially sold in China for CNY$1,999.99 (USD$320) and CNY$2,299.99 (USD$368) respectively.

The prices for the international versions are as follows (price of 16GB model listed first, followed by price of 64GB model):

United States:
USD$299 (CNY$1,865), USD$349 (CNY$2,180)

Europe:
EUR$269 (CNY$1,865/USD$299), EUR$299 (CNY$2,580/USD$413)

England:
GBP$229 (CNY$2,400/USD$384), GBP$269 (CNY$2,815/USD$451)

Sweden:
SEK$2,499 (CNY$2,370/USD$380), SEK$2,849 (CNY$2,700/USD$432)

Denmark:
DKK$2,099 (CNY$2,425/USD$388), DKK$2,399 (CNY$2,770/USD$444)

Taiwan:
TWD$9,999 (CNY$2,055/USD$329), TWD$11,599 (CNY$2,385/USD$382)

Hong Kong:
HKD$2,599 (CNY$2,090/USD$335), HKD$2,999 (CNY$2,410/USD$386)

From the price breakdown the OnePlus smartphone is priced the lowest in the United States, even lower than China. Even after applying tax, prices will only be similar compared to China. The prices are only a fair bit higher in other countries, with the most expensive being Sweden and Denmark in Northern European regions.

As for the local distribution method, OnePlus borrows Apple’s sales plan, selling their device through queues and cash only. An invitational sale method is being used overseas, similar to using forum invitation codes.

The post Price Announced for International Versions of OnePlus Smartphone – Cheapest in the U.S. appeared first on Gizmochina.

Yesterday, on Xiaomi’s new domain mi.com, Leijun announced that the fees of purchasing the domain were USD$3.6 million, equivalent to CNY$22 million. Xiaomi hopes to use this domain as the heart of its internationalization plan.

Since last year, Xiaomi has tested the waters of Taiwan, Hong Kong and Singapore. Leijun announced that this year, the company will enter 10 additional markets, including:

Asia: Malaysia, Philippines, India, Indonesia, Thailand, Vietnam

Europe: Russia, Turkey

The Americas: Brazil, Mexico.

Leijun has stated that he and vice-chairperson Li Wanqiang will focus on serving the local market, while Li Bin and Hubo Barra will manage the international markets.

Leijun has said that from over one year of testing waters, it has proven that their business plan is viable. He says that the team has also drafted out a plan for global expansion.

The post Leijun Clarifies Xiaomi’s Internationalization Plan: Brand to Enter 10 Countries This Year appeared first on Gizmochina.