The global shipments of laptop notebooks, excluding the detachable models, have risen over 10 percent sequentially for the fourth quarter of last year. This marked shipments reaching a record high of 60 million units.

According to a DigiTimes report, the primary reason that drove the rise in notebook shipments was thanks to the growing demand for laptops for remote working and online education becoming more common due to the Coronavirus pandemic. Furthermore, the year end holiday season backed by promotional campaigns and government subsidies further helped in growing the shipment numbers during the final quarter of 2020.

Notably, laptop shipments for the entire year also crossed over 25 percent year on year, which marked a 9 year high of 201 units as per the report. At the moment, laptop makers are trying to raise their inventories from ODMs to support the growing stay at home economy for the coming months. Additionally, the global laptop shipments are also expected to fall by less than 10 percent in the first quarter of this year, which is still an improvement of 15 to 25 percent for the same quarter sequentially.

Currently, major brands in the market are only expected to see a slight decline during this quarter, which is also due to shortages in components. Although, OEMs would still work on raising their shipments of notebooks during this time, like HP, which is expected to raise shipments for its Chromebooks. However, this might not be universal for all notebook makers as Lenovo may not see a similar shipment momentum during the first quarter of 2021. This is unlike a few other companies that are looking forward to a rise in shipments to enterprise clits and for improved Chromebook performance in the market due to the resurgence of the pandemic in certain regions.

RELATED:

• Realme laptops may hit the market as early as the middle of the year
• Lenovo leads Global PC market, followed closely by top tablet maker Apple
• Xiaomi India launches new Mi Notebook 14, with integrated webcam and 10th Gen Intel i5 processor

The post Global Laptop shipments rose over 10%, reaches record high 60 million units in Q4 2020 appeared first on Gizmochina.

According to the latest report published by Strategy Analytics, the notebook devices or the mobile productivity devices registered a 27 percent year-on-year growth in the second quarter of this year.

The growth in demand is being attributed to the COVID-19 pandemic which forced consumers, companies, and schools to purchase such devices as the majority of them started operating through Work from Home model.

EDITOR’S PICK: Redmi G Gaming Laptop launches with 144Hz display, Core i7-10750H, GTX 1650 Ti, and more

Interestingly, two leading companies in this segment — Lenovo and HP controlled almost 50 percent of the market share in Q2 2020. As per the report, Lenovo accounted for 25 percent of the share, taking the pole position, while HP managed to grab a 24.8 percent market share in the second quarter.

On the other hand, brands like Dell, Apple, and Acer were ranked third, fourth, and fifth in terms of global notebook shipments, with a market share of 15.6 percent, 8.5 percent, and 6.7 percent respectively.

The report reveals that there was robust demand from consumers, who mostly purchased devices for work, studying, and playing games. Chromebooks also witnessed high demand, mostly from schools and consumers to support e-learning efforts. It remains to be seen if this pandemic-induced demand continues or slows down in upcoming quarters.

UP NEXT: Samsung could partly shift its smartphone production to India; plans to make devices worth $40 billion

The post Lenovo and HP captured almost 50% of the notebook market in Q2 2020 appeared first on Gizmochina.