LIZHI, the audio-based social and entertainment company is bringing its in-car audio product to the operating system of Chinese EV and smart car automaker Leapmotor’s vehicles.

The company is partnering with Xiaomi’s Quick App platform to launch LIZHI’s in-car audio product for Leapmotor vehicles, a smart electric vehicle (EV) automaker based in China, which will be the first smart car company to integrate LIZHI’s in-car audio product through the Xiaomi Quick App Platform.

Through this partnership with the Xiaomi Quick App Platform, LIZHI brings premium podcast content and immersive audio experiences to a broader user demographic and satisfies users’ varied in-car entertainment demands through the company’s in-house suite of technologies. Leveraging LIZHI’s own real-time communication (RTC) technology, dubbed DOREME, for audio and video streaming, as well as LIZHI’s instant messaging (IM) platform VoderX, the company aims to improve car users’ interactive audio experiences.

Mr. Jinnan (Marco) Lai, Founder and CEO of LIZHI, said, “We are very pleased to collaborate with the in-car Xiaomi Quick App Platform to bring an expansive library of audio content to even more users.”

He added, “We will also continue to cooperate with Internet of Vehicles (IoV) platforms to provide a wider user base with high-quality, diverse, and customized in-car audio experiences and further implement LIZHI’s in-car audio initiatives.”

LIZHI INC. which has been listed on Nasdaq since January 2020, has created a comprehensive audio-based social ecosystem with a global presence. The Company aims to cater to users’ interests in audio entertainment and social networking through its product portfolios with a vision to create an audio ecosystem where everyone can be connected and interact through voices.

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• Lizhi partners with Tesla-rival Xpeng to bring Clubhouse-like Live-stream podcast in-car
• Spotify acquires two podcast analytics firms Chartable and Podsights
• Google Podcasts is the first podcast app to reach over 100 million downloads on Play Store

(Source)

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The race for the ultimate electric car continues to interest industry watchers as electric vehicle manufacturers continue to explore more ways to remain unique while providing maximum entertainment to the growing customer base of EV users. Chinese-owned electric vehicle manufacturer Xpeng Motors has partnered with Lizhi, a leading podcast app provider, to install an audio feature in Xpeng’s electric cars called live-stream podcast, which bears similarities to the Clubhouse app. The interactive audio element in Xpeng’s electric vehicles is bound to catch the fancy of several potential buyers in the world’s largest car market.

Lizhi is one of China’s biggest podcast apps providers and has another app called Tiya for its overseas market. Lizhi is listed on the US Nasdaq and is a fast-growing audio tech firm. The live-stream podcast feature will be implemented on the electric vehicle’s in-car operating system interactively. It will allow users to have real-time conversations in-car as well as via mobile platforms. The feature will also leverage its access to top content creators, who will interact with podcast listeners in real-time, Lizhi added.

The partnership between Lizhi and Xpeng, both Guangzhou-based fast-rising companies, will enhance the appeal of Xpeng’s electric vehicle offerings, uniquely providing interactive audio capability. Many EV manufacturers, including Tesla, have made substantial investments in intelligent interactive entertainment systems for the new generation electric cars.

Electric vehicles are fast becoming the automobile market’s rave as traditional carmakers continue to transit into EV production. The world’s largest auto market has also seen a surge in EV manufacturers making inroads into the Chinese market. Climate change and energy efficiency considerations continue to draw new customers into the EV market in China and the government continues to provide incentives for the production and sales of EVs.

RELATED;

• ByteDance is reportedly in the race to develop a Clubhouse-like app but for China
• Xiaomi relaunches MiTalk as a Clubhouse clone for Android and iOS in China
• Twitter Spaces designed to rival Clubhouse now available for Android

(source)

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