TCL has released its mid-year market performance report and it highlights a strong performance in shipments generally. However, the pick of the pack is mini-LED and QLED TVs which recorded over 100% and 64% increases YoY respectively. The latest TCL market performance report shows shipments increased by 10% year-on-year for the first half of 2024. TCL has shipped 12.52 million TVs worldwide in the first half of 2024.

The impressive shipment numbers point out that TCL is a leading global brand with a strong outlook. The shipments grew by about 9.2% when compared with the brand’s performance in H1 2023. The reports point to a very strong performance in the second quarter of the year which accounted for 53.4% of the overall shipments in H1 2024. The Q2 2024 performance was 12.9% better than its Q2 2023 numbers. TCL also stated that the size of its TVs being shipped is growing steadily with an average of 51.7 inches in the first half of 2024.

TCL shipped 14.5% more TVs sized 65 inches or more YoY and 34.5% more TVs 75 inches or more YoY. The company has also reported significant growth in global shipments of its mini-LED and QLED TVs in H1 2024 by 122.4% and 64.4% YoY respectively. The outlook remains bright for TCL in the second half of the year. It expects to build on its strong H1 showing and projects significant improvements from the previous year.

(source)

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