OPPO unveiled a brand new device yesterday, the OPPO A37. This comes just after the release of the OPPO A59 which was announced earlier in June. The new A37 will be an entry level device with decent specs and a good looking design.

The phone comes with a 5-inch HD 720p IPS display, which translates into a pixel density of 293 ppi. Under the hood, the OPPO A37 features the octa-core MTK MT6750 processor clocked at 1.5GHz along with 2GB of RAM and 16GB of storage, further expandable via MicroSD. At the back, the phone comes with an 8MP shooter with LED flash and f/2.2 aperture. The camera can record up to FHD 1080p resolution videos. Up front, you have a 5MP shooter. The phone is quite slim as well, measuring 7.68mm in thickness and weighing 136 grams. Inside this thin body, the company has included a 2630mAh battery, which considering the specs, should be just enough for a day.

As for the software, the OPPO A37 runs on Android 5.1 lollipop out of the box with the company’s ColorOS 3.0 on top. Other features include dual SIM dual standby, 4G LTE support, NFC, Wi-Fi, GPS, USB OTG and MicroUSB port. There will be three colors available at launch, Gold, Grey and of course, the popular Rose Gold.

OPPO smartphones, even the entry level ones are not cheap as compared to competitors like Xiaomi, Meizu and LeEco. Following this tradition, the company has listed the OPPO A37 up for sale at 1299 Yuan ($197).

So, what do you think about this entry level OPPO A37 handset?

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