Earlier today (8th December 2021), Oppo had officially announced that it is working on its first self developed chip. Now, a new report from a tipster has claimed that the chip will be based on TSMC‘s 6nm process technology and might be launching soon.

A known tipster @数码闲聊站 on Weibo (a Chinese microblogging website) shared new information related to the company’s upcoming self developed chipset. While the Chinese smartphone brand did not not share any specifics regarding this chip, the tipster revealed some key details. As per the social media post, the new proprietary chipset in question will be an NPU (Neural Network Processing Unit). The tipster added that this new chipset will also offer new imaging solutions and will be arriving in smartphones soon as well.

Similarly, Huawei had also launched its HiSilicon Kirin 970 chipset back in 2017, which also featured an NPU for the first time. Now, it seems that Oppo is also following this move for its own self developed chipset. Notably, Digital Chat Station claimed that the new chip will not be exclusive to Oppo smartphones alone, and will even include OnePlus models as well. For those unaware, the former had merged with the latter earlier this year, with both brands being collectively known as Oujia.

The tipster stated that phones from Oujia will feature these new chips that will also be based on TSMC’s (Taiwan Semiconductor Manufacturing Co) 6nm chip processing technology. Unfortunately, this is all the information we have at the moment but keep in mind that this report is still unconfirmed as of right now, so take it with a grain of salt.

RELATED:

• OPPO Reno7 Pro League of Legends edition released along with a 50W ‘biscuit’ charger
• Alleged OPPO Fold’s Geekbench listing spotted with Snapdragon 888, 12GB RAM
• Redmi Note 11T vs OPPO Reno7 SE: Specs Comparison

The post Oppo, OnePlus phones tipped to use in-house chips based on TSMC’s 6nm node appeared first on Gizmochina.

In 2020, the Oujia group (OPLUS) introduced an integrated eCommerce platform called Huantai Mall in China. It is a one-stop destination in the country to buy OPPO, OnePlus, and realme products. Just a year later, the online store has been now renamed OPPO Mall.

According to a report by ITHome, OPPO recently updated the Huantai Mall app for Android. The latest release not only bumps up the version to 3.0.2, but also changes the name of the application and its icon.

The official online store of OPPO, OnePlus, realme in China is now called OPPO Mall instead of Huantia Mall. It also gets a simple icon with OPPO logo. Additionally, the app now comes with a redesigned homepage.

OPPO is yet to issue an official statement regarding the rebranding of Huantai Mall. Also, it’s worth noting that the application is still listed with its old name on Apple App Store.

Both OPPO and OnePlus are undergoing changes ever since the two brands announced their merger. They have even confirmed to use a unified mobile operating system from next year.

Hence, we think that the new branding for their eCommerce store is part of the merger plan. As OnePlus is now said to be a sub-brand of OPPO, it makes sense for the online store to carry the parent company’s name.

What are your thoughts on the rebranding of Huantai Mall? Drop your thoughts in the comment section below.

RELATED:

• Sharp and OPPO sign a cross-license agreement, effectively ending global patent disputes
• Oppo Watch 2 now supports car controls for vehicles from BYD, Tesla, & others
• Key features of OPPO’s first foldable smartphone emerge
• ColorOS 12 Review: A Step In The Right Direction

The post OPLUS’ Huantai Mall renamed OPPO Mall in China appeared first on Gizmochina.

UPDATE:

Realme has reached out to us to clarify that Pete Lau will play no role in the Realme, even though he is the SVP of OPlus, an investor in the brand. It further adds that it is operating independently in its full capacity and takes 100% ownership of its product portfolio and R&D.

Original story..

Pete Lau, the CEO and co-founder of OnePlus has taken up a very important role at OPPO as the senior vice president and head of the product experience team. The news was first reported by the Chinese publication, the paper.cn.

OPPO confirmed that Pete Lau will indeed be serving a role in its holding company. Mr. Lau will be acting as the senior vice president and head of product experience (chief experience officer) at Oujia holdings Ltd. (internationally called OPlus). Since Oujia (OPlus) is a majority shareholder of both OPPO and OnePlus, Pete Lau is likely going to be active in the product development of both the brands from now on.

In fact, OnePlus has officially confirmed to Android Authority that Pete Lau will remain as the CEO of OnePlus in addition to his role as SVP at OPlus.

OPPO is wholly owned by Oujia holdings Ltd. (OPlus). The same Oujia holdings own a majority 74% stake in OnePlus and a majority stake in Realme too. In short, all three smartphone brands are owned by the same OPlus holdings. With Pete Lau as the SVP of the holding company, he will also be tasked with the responsibility of brand synergy between OPPO, OnePlus, and Realme.

Editor’s Pick: OnePlus TV U1 55-inch Review: Beautiful Design, Vibrant 4K Screen makes it an Excellent Buy under ₹50,000

The name Oujia is derived from OPPO and OnePlus. ‘Yi Jia’ (一加) is the official name of OnePlus in Chinese. Here, yi means one, and jia means plus. Hence the name Oujia (Ou is the O sound from OPPO). Consequently, in English, this becomes OPlus (OPPO+OnePlus).

At a time when brands are struggling to move shipments, Pete Lau’s direction could turn out to be helpful to avoid unnecessary friction between sister brands. But it remains to be seen if this would turn out to be a distraction for Mr. Lau from his usual role at OnePlus. The smartphone maker has expanded aggressively over the past few months, entering new product categories and segments. So this is a crucial time for OnePlus too.

We’ll have to wait and see if this move turns out to be fruitful for all the three brands in the coming months.

UP NEXT: Qualcomm unveils the Snapdragon 732G, confirms it will feature on a POCO phone

The post [UPDATED] OnePlus CEO joins OPPO’s holding company as Senior VP and Chief Product Experience Officer appeared first on Gizmochina.