Being a known gaming accessory maker, Razer has launched its fair share of products with sharp “gamer” aesthetic with cool and powerful names. But in a complete 180, the company has just announced new cute looking gadgets, which are a part of its new Hello Kitty lineup.

Razer, the DeathAdder mouse and BlackWidow keyboard series maker, is collaborating with Hello Kitty for its latest products. This includes a new mousepad, a gaming mouse, a keyboard, and even gaming headsets and gaming chair as well; and yes, they are all bright pink. Within the new launches, the Razer X Hello Kitty and Friends collection’s Kraken BT “Kitty Edition” headset is perhaps the one that stands out the most. It features a bright Hello Kitty aesthetic, with rounded ears on the headband and even the iconic Hello Kitty bow as well. This headset is priced at 119.99 US Dollars.

Similarly, there is also a bright pink Sanrio themed DeathAdder Essential mouse that is decorated with Hello Kitty and rainbows along with a Goliathus mouse mat, which is being sold together for 64.99 US Dollars. Apart from the regular gaming accessories, the company is also selling a new gaming chair as well. It is called the Razer Iskur X gaming chair featuring Hello Kitty. This chair costs 499.99 US Dollars, and buyers can also opt for a matching lumbar cushion with memory foam for 59.99 US Dollars.

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