Realme has continued to maintain its innovation so as to gain the upper hand over its competitors. The brand was launched as a sub-brand of OPPO in 2018 with the launch of the Realme 1. Since then, the brand has gone on to release several models, spurred by the success of the first model. The sub-brand has also since graduated to an independent brand.

Realme’s smartphones offer users an alternative to the value-for-money products which Xiaomi used to gain some traction in the market. The emergence of the brand has even forced Samsung to rethink its strategy in the mid-range segment. Even Xiaomi has had to adjust with the creation of the Redmi brand and Pocophone sub-brand. Realme is about taking the bar higher as it moves towards making its device more attractive by sending the Realme X to custom ROM and kernel developers.

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XDA-Developers is a treasure trove of developers mostly, but not restricted to the Android OS. The community has previously teamed up with some phone manufacturers in the past to develop custom ROMs for devices. The community teamed up with Xiaomi on the Poco F1 which makes it easy for Poco F1 users to have access to several aftermarket ROMs, kernels and other modifications. Also, the ASUS ZenFone 6 also had an active development community thanks as a result of previous device seeding efforts.

In this same light, Realme has selected a number of developers from the XDA community who will be sent devices in order to give a boost to the community and its efforts. Already, the devs who are based in India have received their Realme X while those outside India will get theirs soon. The developers are expected to contribute to efforts that would extend the product life and to give end-users valuable choices. This is also made possible by Realme’s flexibility to allow more devices to unlock their bootloaders, and efforts like these will go a long way in instilling confidence in users. A good number of OEMs are already making efforts to open up their phone’s bootloaders to developers.

UP NEXT: Realme Buds Wireless launching in China on September 24

(source)

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