Samsung was caught red-handed last month limiting performance on the Galaxy S22 series through an application identifier-based list containing over 10,000 apps. Following the news, Geekbench kicked not just the latest flagship series but multiple older flagship models from the company off its benchmark charts.

As if that wasn’t enough bad news for Sammy, a new Korea Times report now shows that the controversy is taking its toll on the sales of the Galaxy S22 series in South Korea, leading to the company’s carrier partners sharply raising subsidies in order to raise demand.

Carriers KT and LG Uplus say they’ve increased subsidies for the Galaxy S22 and S22+ by up to 500,000 won (around $410), while subsidies for the Ultra model have already been raised. The subsidies now are more than triple the 150,000 won worth of subsidies offered previously.

Customers didn’t like what Samsung was doing here for a couple of reasons. Firstly, the workings of GOS were kept rather hush-hush, and it wasn’t possible to disable the service even if users wanted to. Samsung did roll out updates to address the thing but it clearly hasn’t been enough, as the home country sales figures suggest.

After all, the measure was rather devious as the 10,000 apps list included all but benchmarking apps, meaning benchmark scores weren’t representative of the actual performance. A local mobile carrier official is quoted as saying that “There is a view that the GOS issue adversely affects the sales of the S22.

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