On Sunday (23rd June 2023), Samsung Electronics unveiled a new 89-inch Micro LED TV in its home country of South Korea. This TV features some top-notch specs and features and quite literally costs a fortune. So let’s have a look.

Samsung 89″ Micro LED TV Specifications

The South Korean tech giant announced the new TV, which expands on its existing Micro LED TV lineup. These existing models include 76-inch, 101-inch, and 114-inch variants. Samsung’s latest entry features Micro LED display technology. This panel consists of densely packed LEDs that emit light and color in micrometer units, which enables it to offer higher resolution compared to OLED technology.

With this technology, Samsung promises to offer the ultimate screen experience with amazing picture quality. The brand first introduced this product in China back in April 2023. Since then, it has also been releasing flagship grade TVs as well. This includes the Neo QLED 8K TV, which is a massive 98-inch TV that was announced earlier this month. The new 89-inch Micro LED TV carries a price tag of 130 million won, which is around 100,000 US Dollars.

To celebrate the new launch, Samsung Electronics is also unveiled the new 85-inch The Frame TV along with the W-Q990C Soundbar package, and the The Freestyle bundle. Lastly, the company is also offering 5 million Samsung Electronics membership points if the product is purchased by the end of this month.

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Earlier this year, during Consumer Electronics Show (CES), Samsung showcased its four new MicroLED TVs aimed at household usage, which comes in 75-inch, 88-inch, 93-inch, and 110-inch screen sizes. The company had also showcased two commercial sizes — 150-inch and 292-inch.

However, it seems that the MicroLED TVs from Samsung may not be available for purchase this year. As per the reports, Samsung had planned to complete the production process of necessary components in the first half of this year and then commercially launch the TVs in the second half of the year. But it is now being reported that the company has not yet started production of components.

The company seems to be facing issues with the transfer process as well as pricing. Micrometer-sized LED modules need to be transferred from their temporary substrate to the flexible circuit board.

While Samsung claims that its MicroLED uses micrometer-sized LED, it is not smaller than 100 micrometers which are required for the designation. Instead, they are between 100 micrometers and 200 micrometers in size, which is technically a MiniLED. But they also require a similar transfer process.

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Also, the yield rate for Samsung‘s MicroLED is quite low, which is impacting the pricing for the product. The current costing for the company is quite high — ranging between ten thousand dollars to up to a hundred thousand dollars, claims the report.

Even though the MicroLED TVs from Samsung are more advanced in terms of technology compared to the company’s QLED premium TVs, the pricing still remains an important factor to make the Samsung MicroLED TVs commercially viable.

MicroLED sets are similar to OLEDs in terms of self-emissive properties. However, instead of using organic light-emitting diodes, they use tiny, non-organic LEDs – three per pixel. That means that each pixel can be turned on or off individually, or can display a completely different color to the one next to it — offering almost perfect contrast and color control.

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