Qualcomm’s presence at MWC 2018 can’t be overemphasized. Not only are its chips powering a large percentage of the phones announced at the event, the chip manufacturer is also there to showcase new technologies. Today, it has announced the new Snapdragon 700 mobile platform series for mobile devices.

The Snapdragon 700 series sits in-between the Snapdragon 600 and Snapdragon 800 series but boasts features usually found in the 800 series.

The new series brings on-device AI thanks to Qualcomm’s new Artificial Intelligence Engine with 2x the current AI performance of the Snapdragon 660. There are also camera improvements, improvement in device performance, and a 30% increase in power efficiency.

All these improvements are driven by Qualcomm’s Spectra ISP, Kryo CPU, Hexagon Vector Processor, and Adreno Visual Processing subsystem.

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The new series will be targeted at affordable devices and will also feature advanced LTE and enhanced Bluetooth 5.0. Commercial samples are expected to begin shipping to customers in the first half of 2018.

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