Sony has announced a new portable mirrorless camera named Sony Alpha ZV-E10 which is aimed at bloggers and content creators. The body of the camera is priced at ₹59,490 (~$808) while the camera with lens costs ₹69,990 (~$951).

The Sony Alpha ZV-E10 features a 24.2MP APS-C Exmor CMOS sensor and BIONZ X image processing engine which aims to produce high-quality images with high sensitivity, detailed texture depiction, and beautiful natural bokeh.

It includes advanced video features such as 4K video shooting through full pixel readout without pixel binning, slow and quick motion with full HD recording at 120 fps. It is capable of taking 11 shots every second for up to 116 frames shots in JPEG (Standard) at one time.

It features a video-first design in a lightweight form factor and includes the side-opening Vari-angle LCD Screen that allows creators to connect external mics on top of the camera. The device special functions, including a new Still/Movie/Slow and quick motion button located on the top of the camera to change the shooting mode with just one touch.

Coming to the battery life, the company adds that the Alpha ZV-E10 features long battery performance with enough power to capture up to 125 minutes or 440 images on a full charge. It can be charged via a USB Type-C port and supports external batteries to power the camera for extended battery life.

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