TIPA (Technical Image Press Association) has bestowed the Huawei P40 series with the ‘Best Photo Smartphone’ award. It is worth noting that TIPA World Awards are based on innovation and is not judged by the performance of the product.

The Technical Image Press Association (TIPA) is a body consisting of print and media publications associated with the photo/imaging field. It gives away awards annually to the most innovative products under different categories such as cameras, lenses, accessories, services, and tech & design.

The association recently published the winners of the 2020 edition of its Word Awards. In which, the Huawei P40 series as a whole has won the Best Photo Smartphone award. Surprisingly, the P series lineup has been winning this award since the TIPA World Awards was first introduced in 2017.

The first smartphone to win this award was Huawei P10 / P10 Plus in 2017, followed by P20 Pro and P30 Pro in 2018 and 2019 respectively. Since the award is honored based on innovation, we can understand why Huawei P series has been winning it for years.

For instance, this year’s one of the three winners, the Huawei P40 Pro Plus features the largest-ever smartphone camera sensor,  a 50MP RYYB sensor of 1/1.28-inch size with omnidirectional phase detection autofocus. This primary camera is further paired with a 40MP f/1.8 ultra-wide cine lens, an 8MP f/2.4 telescope camera with OIS and up to 10x optical zoom, another 8MP f.2.4 telescope camera with OIS but up to 3x optical zoom, and a TOF depth sensor.

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