This year has been an excellent one for Asus so far. Their laptop lines have been doing quite well, and the ROG Phone 2 has broke straight into the market with huge success, making a pretty big impact with lasting effects. So, it’s really not all that surprising that Asus is the number one Taiwanese brand of 2019 according to MOEA.
For those not aware, The Ministry of Economic Affairs (or MOEA for short) is the ministry of the Republic of China (Taiwan) responsible for formulating policy and laws for industry and trade, foreign direct investment, energy, minerals, measurement standards, intellectual property, state-owned enterprises.
EDITOR’S PICK: Zenfone 6 (rear cameras) scores 104 on DxOMark
Top-10 Taiwan-based global brands by value, 2019 (US$m)
| Brand | Company | Brand value | Y/Y |
|---|---|---|---|
| Asus | Asustek | 1,549 | (4.32%) |
| Trend Micro | Trend Micro | 1,532 | 2.47% |
| Want-Want | Want Want China Holdings | 937 | 4.46% |
| CTBC | CTBC Financial Holding | 604 | 0.17% |
| Advantech | Advantech | 556 | 11.20% |
| Giant | Giant Manufacturing | 481 | 7.13% |
| Cathay Financial Holdings | Cathay Financial Holdings | 446 | (3.25%) |
| Acer | Acer | 428 | 5.42% |
| 85 Daily Cafe | Gourmet Master | 405 | (3.11%) |
| MediaTek | MediaTek | 379 | 6.76% |
Other notable companies on the list include Acer over at number 8 posting some pretty decent growth this year, as well as MediaTek managing to eke their way into the list. Although they’re both doing decently well, they’re not even close to Asus, who sits at the top with a pretty comfortable looking lead.
The most recent devices out of the Asus stable are the Zenfone 6 and Asus ROG Phone 2, which have both been receiving pretty great reviews. Whether they’ll be able to keep up this momentum next year remains to be seen, though we’re optimistic they’ll do just fine.
UP NEXT: The Rear vent on the Asus ROG Phone 2 is fake reveals JerryRig’s teardown
(Source)
