Samsung is expanding the Tizen OS ecosystem. It has announced licensing partnerships with original development manufacturing (ODM) companies to deploy the Tizen OS in non-Samsung smart TVs. The ODM brands include HKC, Atmaca, and Tempo with some of these brands already out in Australia. The Tizen-enabled TVs include Bauhn, Linsar, Sonny, and Vispera, with availability in Europe slated before the end of 2022.
The Tizen OS enables a premium smart TV experience and is an open-source OS. Samsung’s partnership with Linux in 2012 heralded the birth of Tizen. Since then, Tizen has seen an exponential expansion with over 200 million people globally using Tizen-enabled Samsung smart TVs.
The Samsung Tizen TV Platform Licensing program was announced during the 2021 Samsung Developer Conference (SDC). The license allows other brands to use the Tizen OS with access to industry-leading smart features, content discoverability tools, a modern interface, and lots of apps.
Some features available with Tizen OS are Samsung TV Plus, Universal Guide, and Bixby voice assistant. Users can tell Bixby to search, watch, or perform several tasks. The global reach of the Tizen OS is expected to blossom with the opening of access to non-Samsung TV brands. Samsung says it will continue to expand the Tizen licensing program and introduce more Tizen-enabled products and brands. Apart from Australia, some other countries where non-Samsung Tizen TVs will be available include Germany, Italy, Turkey, the UK, and New Zealand.
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