The Xiaomi 14 Pro Titanium Special Edition, a high-end addition to the Xiaomi 14 series, has been launched with a retail price of 6,499 yuan ($907). This new model has garnered significant consumer interest, leading to its scarcity in the market and subsequent price inflation by scalpers in secondary markets. Xiaomi’s CEO, Lei Jun, has acknowledged the high demand and has assured that efforts are underway to ramp up production.
Xiaomi Ramps Up Efforts to Meet Surging Demand for the Premium 14 Pro Titanium Special Edition
Lei Jun has highlighted the challenges of working with titanium due to its high cost and complexity in processing, which contributes to the slower production rates. The difficulty in manufacturing is compounded by the high standards set for the titanium used in the Xiaomi 14 Pro Titanium Special Edition, which boasts a 99% purity level. This meticulous attention to material quality is part of what makes the phone particularly resistant to fingerprint marks, a feature that positions it favorably against competitors like the iPhone 15 Pro series.
Xiaomi’s User Operations Manager has also noted the initial low yield rate and limited supply of this model, but he assures that production will scale up moving forward. Importantly, this phone is not a limited edition, suggesting that consumers should avoid overpaying in the secondary market as availability will improve.
Xiaomi’s overall sales have been strong, with the Xiaomi 14 series performing exceptionally well, recording a sixfold increase in sales within the first five minutes compared to the previous generation’s initial sales.
The company has also been transparent about out-of-warranty repair costs for the Xiaomi 14 series, including the Pro and Titanium Editions. These costs vary by component, with the Titanium Edition commanding higher prices for parts like the screen and battery cover due to its premium materials such as the titanium frame and Dragon Crystal Glass.
Consumers are reminded that these repair costs are applicable only when the warranty does not cover the repairs, and under warranty, repairs may be free or at a reduced price.
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(Via)
