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Smartphone marketing campaigns are getting bigger and bigger with each new release cycle. In most cases, the company plans bigger campaigns for the flagship smartphone but China-based Xiaomi is doing such campaigns for a budget smartphone — Redmi Note 7.

In order to prove that the Redmi Note 7 is an “out of the world” device, the company literally sent the smartphone out of this world. Xiaomi Europe team sent the smartphone up in the space in a hydrogen balloon at the altitude of 33,375 meters and temperature of around -58°C.

Xiaomi Redmi Note 7 Space

The smartphone took photographs of the earth from the space and when it returned back to the base, the phone was still working properly, claims Xiaomi CEO in a post on Chinese micro-blogging platform Weibo.

Earlier, the company had claimed that the Redmi Note 7 is a “high quality” smartphone made using materials used for the manufacturing of a flagship smartphone. Further, the company is also offering 18-month warranty for the phone in China.

Xiaomi launched the Redmi Note 7 smartphone in China on January 10th this year, featuring a 6.3-inch display with 2340 x 1080 pixels screen resolution and 19.5:9 aspect ratio. It is powered by the Qualcomm Snapdragon 660 octa-core processor and comes packed with 3/4/6 GB of RAM and 32/64 GB of internal storage options.

Read More: Xiaomi Hercules Snapdragon 855 flagship phone’s key specs revealed; Could it be Mi MIX 4?

In the camera department, the smartphone comes equipped with a 48 MP primary sensor and a 5 MP secondary sensor on the rear side. A 13-megapixel camera is present on the front side for beautiful selfies and video calling. It runs MIUI 10 based on Android 9 Pie operating system and is powered by a 4,000mAh battery.

(Source)

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