While we already know that Xiaomi has been dedicating its resources towards its smart car project, a new report has revealed that one of the company’s subsidiary is also aiming on entering the automobile market as well.
According to a 36kr report, the Chinese tech giant’s Air Purifier maker, SmartMi has plans on makings its own smart cars. Notably, SmartMi is also known as Zhimi Technology in China and is known to making a number of smart home products/appliances. Now, 36kr has reported that Zhimi is planning on expanding its expertise outside of consumer electronic products and into the automobile industry.
Reportedly, Zhimi is also seeking to build a new passenger car as well, with its first model being an SUV, as per sources close to the matter. These sources further added that the new project fro Zhimi will be completely independent from Xiaomi Motors, which is its parent company’s automobile unit. Furthermore, it also appears that the new car project’s management will also be separate from its parent company as well, although, it won’t be surprising to see some form of support from the tech giant. As of right now, its plans seem quite far fetched considering the brand is best known for making air purifiers, air conditioners, and more products along this line.
But it seems that the company is taking this initiative quite seriously as the source added that it is already in contact with a number of car designing based firms for the design of its first vehicle. It would also likely have to partner up with a known automobile brand, since the car market is quite a difficult segment to enter successfully without even mentioning the troubles and vast investment needed for mass production. Unfortunately, Zhimi has yet to respond to offer any official statements regarding this news at the moment. So stick with us for more updates.
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