Earlier this week, XPENG announced that it has signed strategic partnership deals in the Netherlands and Sweden. Through this deal, the company will now be able to open its self operated experience stores in Europe.

In other words, the Chinese EV maker is expanding its presence in the European region, and has collaborated with Emil Frey Nederland NV for the market in the Netherlands. Emil Frey has been brought in to develop XPENG’s sales and service network and will also manage its branded stores throughout the country. Through this partnership, XPENG is seeking to widen its footprint in the region and also marks the first agency retail collaboration for the Chinese company in Europe.

Emil Frey is one of Europe’s largest automobile retail organizations. So, XPENG’s retail stores will benefit from this partnership with customers getting consistent pricing, online and offline, along with access to Emil Frey’s established services and distribution network as well. The XPENG retail experience store will be located in the Westfield Mall of the Netherlands near The Hague and will open sometime in March 2022. On the other hand, the brand has entered into an agreement with Bilia for the Swedish market.

Bilia is the largest automobile dealer and distributor in Sweden. This means that XPENG customers will also benefit from Bilia’s well established network, which consists of 58 dealers and 66 service centers in Sweden. He Xiaopeng, Chairman and CEO of XPENG stated that “Our global journey starts from Europe, propelled by our commitment to increase smart EV penetration. We strongly support the EV development strategy in Europe and are forging partnerships with top tier local players to accelerate energy conservation, emission reduction and electrification in Europe.”

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Oppo, the known Chinese smartphone manufacturer, is pushing forward with its plan for global expansion. The company is ramping up production of its products even while the Coronavirus fears have gripped the world.

According to Oppo, the brand is working on bringing 11 new global leading telecom operators to be part of its “5G Landing Project.” This is a new initiative from the company and aims to drive cooperation with global network operators. Furthermore, the field of implementation and its services will extend to the newer and faster bandwidth that is 5G networking.

A few of these new telecom partners include Orange, which is a French telecom brand, Vodafone from the UK, Telcel from Mexico and more. Oppo’s Global marketing president, Wu Qiang, recently stated that the company’s smartphone sales in the global market had finally surpassed its Chinese market in the second half of 2019. This is indicative of its growth in the overseas market.

As of right now, Oppo operates, sells and offers services across 40 different countries in the world. While the recent Coronavirus outbreak might have hampered the company’s operations in early 2020, Oppo is working on resuming production at full capacity to make up for it. Wu even stated that the company’s sales in the month of February 2020 saw a hard hit but has since recovered to about the normal state now.

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According to the senior executive, the more people stay at home to avoid infection, the more likely they are to use smartphones. This inadvertently also leads to a higher demand for phones in general. Although the market in China is still recovering at an increasing pace, the conditions are expected to improve further by March end.

Various analytical firms have forecasted a decline in the smartphone industry and markets, especially in China. Some have reported a near 5 percent drop in total shipments of smartphones, while the global market sees a 2 percent fall. Wu Qiand mentioned that in 2019, the smartphone market was relatively “flat” and only saw about 340 to 360 million smartphone units being shipped. This trend is expected to continue in 2020 as well.

Currently, Oppo’s production lines have restored its manufacturing capacity to up to 80 percent, which is number slowly on the rise. Similarly, even the suppliers the brand collaborates with have mostly recovered and started work again as well. Oppo’s domestic factories produce about 45 percent of all smartphones while the rest are manufactured from overseas sites like India, Indonesia, Algeria and Bangladesh.

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DJI, the known Chinese Drone maker, has recently announced its plans for the near future. The company is now looking at global expansion as the next step, by taking its class leading product offerings to a broader market.

The company wishes to “become a technology company that continues promoting the progress of the human race.” In other words, DJI seeks on becoming a leading figure in the technology its offers and be more known globally. It is already popular for its drones and various supplementing equipment for both enthusiasts and professional in photography.

As of right now, DJI is seeing success in the growing consumer drone market with its various product offerings. The brand is well known in this industry, although the company doesn’t plan on just stopping there. Previously, DJI used the CES 2020 event as a platform to introduced new technology like LiDAR, which carries a lot of significance and applications in various fields, and also showcase the advancements being made.

Simply put, DJI’s LiDAR technology allows a new product to use light detection to map the range and shape of the objects around it. One field its showing promise in is the self driving automotive or the car industry. Through technologies such as this, the company plans on diversifying and growing its business portfolio. However, DJI is expected to face heated competition with rivals that are already established in the field.

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Furthermore, the company is also planning to make its drones more useful in other areas as well. One of the fields the unmanned flying crafts are being more popularly utilized in is agriculture. Even her DJI faces stiff competition with the likes of XAG, previously known as XAircraft. Although the former is superior technologically with better navigation and reliability, the latter is more user friendly. Infamously, DJI has come under fire for being more business centric, lacking in its customer support and after sales efforts.

Thus, various analysts have also stated that the company has to step up its services to be more viable and seem more friendly. DJI is seen as a more affordable alternative to the American company, GoPro, during various comparisons. So, a solid after sales support will go hand in hand in reaching across more markets, at least on the consumer electronics side of things.

According to an IDC report, the drone market is expected to grow by 10 to 20 percent in the drone market in North America and Europe. Furthermore, the report also forecasts that the Chinese market will see an even higher growth between 40 to 50 percent in the same time period. With DJI already being a class leader in the field with few rivals, its dominance is all but guaranteed.

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