When Spotify introduced its Car Thing audio streaming device early last year, it was not available for sale directly. A subsequent scheme for obtaining the Car Thing was via a waitlist after which the user could purchase the hardware. Now, Spotify has announced that the Car Thing is now easily available across the US. The Spotify Car Thing is a streaming device designed to make using the Spotify app easy while on the go.

The Spotify Car Thing is available across the US at a price of $90. The Car Thing package includes mounting gear, a charging cable, a 12V adapter, and the audio streaming hardware itself. Users will however have to get the Spotify Premium subscription first. The Car Thing has a touch screen, physical buttons, and the luxury of voice commands to control the device, which is really important while driving. Audio is provided through the car’s speakers which could be connected via Bluetooth or an aux cable.

Although smartphones are pretty good at carrying most of the basic functions available through the Car Thing, Spotify says it is a far better experience using its hardware. The current sales numbers for the Car Thing could indicate the degree of acceptance of the product and it remains to be seen what type of reception awaits the product.

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(source)

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