The Mi Band 3 launched last year sporting a new design and new features. Now it has been confirmed that a successor which will launch as the Mi Band 4 will arrive this year. Seeing as the Mi Band 3 didn’t come until two years after the Mi Band 2, and that itself was launched two years after the original Mi Band, it is a bit surprising that the tradition has changed.
The name of Xiaomi‘s next fitness tracker and the possible time of launch was revealed by David Cui, the Chief Financial Officer of Huami at a quarterly earnings call. The company executive was actually asked if the Mi Band 4 will be launching this month or next. While he did confirm there will indeed be a Mi Band 4 this year, he said he’s not sure if it will be launching in March or April. Below is a transcript of his response:
…..For Mi Band 4, it’s going to be in this year. It will be in 2019. But I’m not sure, it’s going to be in March and April. But, it is going to be in this year. So, right now, Mi Band 3 is still hot sale — is still — so really, really well. The margin is not shrinking, the shipments are not shrinking. So we will pick — work with Xiaomi to pick the right time to launch Mi Band 4 in the year……
In follow-up responses, Mr. Cui did say the Mi Band 4 will come with new features that will suit the consumers need. He also revealed it will be priced competitively.
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So far, this is the first time we are hearing of the Mi Band 4. There We are sure work has already begun on the fitness tracker but April seems a bit early for it to launch. The original Mi Band was released in July of 2014, the Mi Band 2 launched in June 2016, while the Mi Band 3 was unveiled in May 2018. If the Mi Band 4 will launch in May, details about its specs and design should begin to surface in April.
With respect to features, we presume the biggest change in the Mi Band 4 will be the switch to a color OLED display just like that of the Hey+ Smartband.
(Via)
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