Nowadays, most of the smartphone manufacturers are offering multiple color options for their smartphones. The trend of glass back with gradient design has also started and almost all companies have jumped the bandwagon.
While most manufacturers are offering fancy color options mainly because of the demand from the youth, OnePlus CEO Pete Lau has a different way of looking at things. He says that the fancy colored glass variants are not selling well in the market.
He adds that such design may attract attention and may seem good during the press conferences, but in reality, the phones are not selling well. However, he has not provided any data to back his claim.
Pete Lau believes that people are not fond of the fancy color options and adds that the company has restrained in terms of color options and now it needs to withstand the pressure of the market as well as its internal marketing team.
This statement coming from OnePlus CEO Pete Lau hints that the company’s upcoming flagship smartphone — OnePlus 7 may not be offered in such fancy colors or gradient color options and will continue to offer the simple solid color options.
OnePlus is now gearing up to launch its next-generation flagship smartphone — OnePlus 7 in the coming months. A recent report reveals that there will also be a Pro version of the smartphone. Thus, in total, the company will launch at least three models — OnePlus 7, OnePlus 7 Pro, and OnePlus 7 Pro 5G.
The devices are expected to feature Full HD+ display and powered by Qualcomm Snapdragon 855 octa-core processor with 8GB of RAM. They will run Android 9 Pie operating system out-of-the-box with the company’s own OxygenOS on top.
Read More: OnePlus 7 Pro leaked images reveal key specs, curved OLED display, and GM1915 model number
The OnePlus 7 Pro is fitted with a 48-megapixel + 16-megapixel + 8-megapixel triple camera setup on the back side. But, it remains to be seen whether it will be yet another phone with Sony IMX586 as the primary sensor. The handset also features inbuilt storage of 256GB. The 5G model is expected to have the same specs and additional 5G support.
