Xiaomi, which is one of the leading smartphone brands, seems to have blatantly stolen and combined three pieces of art from a 3D artist Peter Tarka in order to promote the company’s products in Spain.
The Chinese company took the art piece and placed its products in the image to promote them. The images appear on the company’s Spanish website. Peter Tarka said that he created it in May 2018 as part of his Installations collection.
From the images, it looks like Xiaomi’s artists barely changed a thing — simply swapping out the ramps and balls for renders of the company’s products. The company also used two of his other works, which he was commissioned by Korean electronics giant LG, one of Xiaomi’s competitors.
Peter Tarka says that no one from Xiaomi ever reached out about licensing or commissioning his art. He told The Verge “I’m 100 percent sure they’ve used my pieces cause everything matches perfectly, they only changed the saturation and retouched [a] few elements to not make it so obvious.”
Using someone’s work without giving them proper credit is not acceptable and certainly not from such as a big company. So far, the Chinese technology company as not addressed this issue and it remains to be seen how this one plays out.
Currently, the company is gearing up to launch its Redmi K20 and Redmi K20 Pro smartphones outside China. It recently launched the Mi 9T, the re-branded model of the Redmi K20, in Europe and is all set to launch the same in Malaysia. Next month, it will be launching the Redmi K20 and Redmi K20 Pro “Flagship Killer 2.0” in India, to take on the likes of OnePlus 7 and Asus 6Z.
(Via)
