Premium smartphone maker, OnePlus yesterday opened a new exclusive OnePlus Experience Store in India. The store is located in the city of Mumbai and is the second of such Experience Stores in the city.
OnePlus first opened an Experience Store in India in Bangalore in 2017. Since then, more have been added, with the brand rolling out three stores, one each in Mumbai, Bangalore and Kolkata back in July. The new Experience Store spans across nearly 1000 square feet and is the second exclusive Experience Store by the brand in Mumbai. The new Experience Store launch is in line with the company’s increased focus on expanding its offline footprint across India. The brand says it plans to operate 100 such Experience Stores across top 50 cities by the year 2020, with special focus on tier 2 cities as well. The brand currently has 30+ exclusive stores across the country, supported by 60 plus service centres, and present in 2000+ offline stores across India which includes Large Format Retail stores as well.
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Customers and OnePlus community members visiting the new Experience Store can avail a series of exciting introductory offers such as the following: Festive offer of cash back up to INR 2000 on any HDFC bank card transactions on purchase of OnePlus 7T and OnePlus 7 Pro until 31st October 2019. No cost EMI for three months on major credit card transactions for all OnePlus products. First 100 buyers get exciting giveaways at the store launch.
Talking about the OnePlus Experience Store in Mumbai, Vikas Agarwal, General Manager, OnePlus India, said,
“OnePlus is committed to provide its customers a premium experience when it comes to offline touchpoints. We are very excited to expand our presence with the inauguration of the second Experience Store in Mumbai and are looking forward to catering the customers in the city. Mumbai is a crucial market for us, and with the new store we are keen to deliver an unparalleled, superior experience to our community based in the city.”
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