OnePlus is known as a high-end smartphone maker. But the brand ushered into smart TV market last year with the launch of OnePlus TV Q1 / Q1 Pro in India last year. A few hours back, Pete Lau, the co-founder and CEO of OnePlus shared his company’s plans to diversify its product lineup on Weibo.
Mr Lau did not go detail into the devices OnePlus is planning to launch next. Instead, his post on Weibo used the same cryptic teasing words he writes on OnePlus Community before new OnePlus launches.
Going by his post, we can expect the Shenzen-based company to release different products at varying price ranges to attract more people to the OnePlus ecosystem that it is trying to build. That means we might see more than smartphones and smart TVs from the brand soon.
This clearly indicates OnePlus’ plans to launch budget smartphones like the long-rumoured and leaked OnePlus Z. The last and the only most affordable such device from the company was OenPlus X, which according to the brand did not sell well.
Having said that, Pete Lau also clarifies that the vision of his company will not change as it will continue to make quality products to offer a no-go experience. Also, he confirms that these new devices will debut first in global markets, followed by China when feasible.
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