The Consumer Technology Association (CTA) organisers of the popular Consumer Electronics Show (CES) which usually holds in January in Las Vegas has announced that CES 2021 will be held in-person in January next year. The group says it intends to make the platform available to exhibitors to be able to get across to consumers. This time around, the event will see more live streaming of events and a broader safety guideline will be adopted.
CES 2020 was held in January this year just at the nick of time before the COVID-19 pandemic became a global health crisis. The Mobile World Congress (MWC) 2020 wasn’t that lucky as it was cancelled before it could hold in February 2020 before the event could hold.
Last year’s CES event recorded an estimated 175,000 attendees. Although we don’t expect that much persons to attend next year;’s event, it remains to be seen if it would be possible to maintain a safe environment in the wake of the COVID 19 pandemic. CTA says it intends to “regularly clean and sanitize spaces” and offer “sanitization stations.” It also plans to widen aisles and seats to increase distancing, limit “touchpoints” by using tech like mobile payments and provide on-site health services. The organisation says it will also look into doing temperature scans and that it plans to issue “best practices,” like wearing of face mask.
As of this moment, it is difficult to say if it will be possible to hold a large-scale conference in January. he pandemic is still raging and a vaccine isn’t expected until next year. Even if CTA gets the green light from health authorities to hold the been, the outfit will still have to deal with a lack of enthusiasm from attendees who may not want to attend due to safety concerns.
Is it too early for CTA to schedule CES 2021 for January in the face of COVID 19? Lets us known what you think in the comment section.
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