International Data Corporation (IDC) has released new data which reveals that India’s traditional PC market, which includes desktops, notebooks, and workstations, has declined by 37.3 percent Year-over-Year (YoY) in Q2 2020.
The report shows that desktop PCs were the most affected product category which registered a 46.4% decline. However, due to the COVID-19 pandemic and the following country-wide lockdown in India, there was a rise in demand for notebooks because businesses started adopting work from home model.

This led to an all-time high of enterprise notebook purchases with shipments growing by 105.5 percent YoY in the second quarter of this year. SMBs also increased their procurement of notebooks with relatively moderate growth of 12.1 percent YoY in 2Q20.
The decline in the overall market share seems like an unfavorable YoY comparison against Q2 2019 given that Lenovo executed a mega-deal of shipping 1.1 million units to Electronics Corporation of Tamil Nadu (ELCOT).
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If we exclude that deal, then the PC market in India saw an annual decline of 6.3 percent in Q2 2020 while the notebooks grew 17.6 percent during the same time. The report adds that the overall consumer segment saw a YoY decline of 21 percent in 2Q20.
As for the companies, HP took the pole position with a 32.8 percent market share, having shipped 692,000 units in Q2 2020. The second and third positions have been grabbed by Lenovo and Dell with 27.5 percent and 17.8 percent market share and 580,000 and 377,000 units shipments respectively.
Acer Group is ranked fourth with 9.9 percent market share and 209,000 units shipments while ASUS stands fifth with shipments of 107,000 units and 5.1 percent market share. It’s noteworthy that ASUS is the only brand that registered 55.5 percent growth compared to Q2 2019 while all the other four brands saw a decline in market share.
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