The demand for chips for truly wireless studio devices (TWS) has been on the rise recently. The surge in demand arrives after orders for non-AirPods counterparts have risen in the market, according to a DigiTimes report.
An industry source recently stated that the sales of TWS products were slow in the first half of 2020, due to consumers spending on laptops and notebooks to support work from home requirements or TVs for entertainment. But now, with the dust settling in amidst the pandemic, the TWS market is set to rise again with OEMs gearing up for production to tackle Apple’supcoming generation of AirPods products that will arrive in the second half of 2020.
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In other words, the TWS market is heating up the latter half of this year. Furthermore, most vendors outside of Apple are now looking into improving ANC (active noise cancellation) technology for their offerings. This will push up the demand for key components like RF SoCs, power-charging MCUs, and MEMS microphones.
The source reported on Realtek Semiconductor ramping up production, for its RF SoCs in the third quarter of 2020. It was also revealed that nearly half of all Realtek’s shipments of Bluetooth chips were for TWS applications. Similarly, MEMS microphone technology is also becoming increasingly popular in the market due to its use in ANC, with ZillTek Technology benefitting the most.
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