Apple’s latest iPhone 12 and 12 Pro are turning out to be hot-selling products. The models have been on open sale in some regions for just a few days since they were officially unveiled last week. From all indications, demand has been solid and there are reports that the increasing demand has prompted Apple to boost the orders for the iPhone 12 by two million units from its supply chain partners.
The iPhone 12 features an OLED screen and utilised a flat design. The device also emerges as the first iPhone with 5G connectivity and all these seem to have triggered the interest of consumers. Thus, a source from the iPhone industry supply chain is reported to have disclosed Apple’s decision to increase its order by 2 million units. The industry source also expressed optimism about the shipments of Apple’s product lines next year.
An estimate released by Cinda Securities projects that the demand for the iPhone 12 series will likely reach 80-85 million units. The firm also estimates that Apple will likely ship around 230-240 million units of the iPhone 12 in 2021. If this happens, the iPhone 12 series will emerge as the US company’s best-selling phones ever. That record is presently held by the iPhone 6 and 6 Plus with a massive estimated shipment of 222,4 million units.
Popular Apple analyst Ming-Chi Kuo recently disclosed that an estimated 7-9 million units of the iPhone 12 and 12 Pro were pre-ordered before the official sales commenced. He also predicted that the iPhone 12 and 12 Pro will account for 60-70% of the total 12-series shipments. Further, the topmost iPhone 12 Pro Max and the base model – 12 mini will each account for around 15-20% of total shipments.
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