Earlier today (25th March 2021), Tencent announced that its popular shooter game PUBG Mobile crossed the 1 billion downloads mark, with the numbers being accumulated from when it first launched, back in 2018.

PUBG

According to a Reuters report, this figure is for all the downloads outside of China. In other words, the Chinese publisher has seen great success across the globe by porting the mobile variant of the popular battle royale game, which has various players fight to be the last man standing. As per the company’s latest record, it is only behind two other mobile game titles, including Kiloo Games’ Subway Surfers and King Digital Entertainment’s Candy Crush Saga.

Analyst Daniel Ahmad stated that “PUBG Mobile achieving 1 billion downloads shows that core games, in this case a AAA Battle Royale title based on the PC IP of the same name, can achieve the same scale in the mobile space.” In China, Tencent also has another battle royale genre based mobile game called Peacekeeper Elite. Furthermore, it also has another hit title called Honor of Kings, which is based on the MOBA genre as well, which has been quite successful in China and in the overseas market as well.

PUBG Mobile Featured

Tencent had also added that it seeks to generate half of all its game revenue from the foreign market. Thus, it has opened up shops in Los Angeles in the US, for its LightSpeed and Quantum Studios and Timi Studios. These sites will aims on “creating content with original intellectual property that has global appeal.”

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