Apple launched the iPhone 12 series smartphones last year and this time, all the models in the lineup come with support for 5G connectivity. Thanks to this, people are upgrading their devices, resulting in an increase in shipments for 5G phones.
Now, a new report reveals that Apple was the market leader in 5G phones in Japan last year, accounting for almost half of the total shipments. The remaining spots for the top five vendors were filled by Samsung and three other Japanese brands.
Japan recorded a massive 40-fold increase in the 5G shipments in 2020 and is expected to continue the trend this year as well. A report from MM Research Institute, a Japanese ICT market research and consulting organization, claims that the domestic smartphone shipments in Japan increased by 16.9% annually to 32.757 million.
The numbers set a record high shipments as it has exceeded the 32.58 million shipments in the year 2017. This is mainly due to the iPhone 12 series models reaching 11.011 million units, indicating a 40-fold increase (3,993%) from the 269,000 units in 2019.
The company’s share of total shipments also jumped from 1 percent in 2019 to 33.6 percent in 2020. Apple is now leading the Japanese smartphone market, followed by Sharp, Samsung, Fujitsu, and Sony. The US-based tech giant is likely to launch a new Purple-colored iPhone to boost its sales.
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