Just recently, Krafton Inc, the company behind the massively popular battle royale title PlayerUnknown’s Battlegrounds (PUBG), announced that it would relaunching its mobile port of the game under a new name, Battlegrounds Mobile India. The game has yet to launch in the region, but its pre-registrations have already crossed 20 million within just two weeks.
Just last month, Battlegrounds Mobile India opened up for pre-registerations back on 18th May 2021. On the very first day, the game saw over 7.6 million registrations, as per the company’s official notes. Krafton had announced the title last month and is aiming to offer a “AAA multiplayer gaming experience on mobile” within the battle royale genre, which is what the company is known for.
Now, the studio’s CEO added that “We would like to express our sincere gratitude to our Indian fans for their overwhelming response to the Battlegrounds IP first developed by me and my team in 2017. The Battlegrounds IP received love and acclaim from players worldwide, and Krafton will continue to build on the IP. That effort includes bringing amazing content to Battlegrounds Mobile India and providing an incomparable battle royale experience to our players.”
For those unaware, PUBG Mobile had been banned by the Indian government along with other Chinese apps due to the growing friction between the Indian and Chinese governments. PUBG Mobile had been a mobile port made by Tencent Games, a Chinese firm. But now, the parent company of the IP, Krafton, is bringing the game back to the region by launching it under its own banner while also promising data security and user privacy as an important factor for the relaunch.
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