The festive season in India goes both ways when it comes to shopping. Both companies and consumers take home profits. Among the top brands that benefitted from the surge in sales during the flagship events from Flipkart and Amazon, is Xiaomi India. Xiaomi, the leading smartphone and smart TV brand in India, has announced that it has registered over 100K Smart TVs sales in less than 3 days of the festive sale across platforms.
‘Diwali With Mi”, the flagship event from the brand brought luring discounts and offers across all e-commerce platforms including mi.com, Amazon Great Indian Shopping Festival, and Flipkart’s The Big Billion Days on Flipkart. On the back of a strong product portfolio, the company lured massive volumes in demand for 4k TVs.
Commenting on the milestone, Eshwar Nilakantan, Category Lead – SmartTV, Xiaomi India said, “When we entered the segment for Smart TV’s we identified the market potential and wanted to fill in certain gaps. Our aim is to provide ‘Smart TV Innovation for every Indian Home’. We believe that our line-up across Mi and Redmi has been able to drive the next level of Smart TV penetration in the country, thereby becoming a household name in the market. The milestone we have achieved is a testimony to our commitment to offering products with the best specs and highest quality at honest pricing. We will continue focusing on making television viewing an enjoyable experience, and work with our channel partners to meet the consumers’ demand by leveraging their reach.”
Xiaomi maintained its top position during the first wave of festive sales by having 8 out of its products in the top 10 best-selling Smart TVs listed on Amazon. Redmi Smart TV X 50”, Mi TV 4A 32”, Mi TV 5X 43” were the ones with maximum traction among the consumers.
The offers are still ongoing and here are the prices at which they can be availed.
Redmi Smart TV X Series – Rs. 31,749
Redmi Smart TV 32” – Rs. 13,249
Redmi Smart TV 43” – Rs. 22,749
Mi TV 5X Series – Rs. 43,499
Mi TV QLED 4k – Rs. 57,749
Mi TV QLED 75 – Rs. 1,23,749
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