Earlier this week, Xiaomi announced its service strategy that is aimed towards other businesses and enterprises for the first time. The company even revealed the development of its ToB business department that was established back in January 2021.

Xiaomi Logo Branding 2021

According to Wang Xiang, partner and President of the Chinese tech giant, “We can use the advantages of existing clients to fully empower enterprise customers. The mission of the ToB business is to empower everything and make it a win-win situation for everyone involved. The mission of the ToB business is to empower everything and make it a win-win situation for everyone involved.”

Furthermore, Bai Peng, Vice President of Xiaomi’s ToB business department, revealed that the department is divided into two parts. This includes the customized terminal devices and intelligent ecology. The terminal devices include mobile phones, televisions, speakers, tablets, and more. On the other hand, the intelligent ecology will provide solutions for five major industries such as residence, hotel, apartment, office and old age care.

Xiaomi

Bai Peng further added that the customized terminal devices accounted for the largest segment of the company’s ToB business. These devices have served more than 15 industries, with sales volume exceeding 1 million units. Meanwhile, the intelligent ecological business covers 15 cities in China and the company expects to increase the number of activated customized terminal devices by 1 million units every year, growing the market share of its customized terminal devices to over 30 percent.

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