Since DIZO made its debut in the Indian Market on May 25, 2021, it has had a very impressive run in the subcontinent. DIZO is the first brand under Realme TechLife and it has just achieved an important milestone in its five months in India. It has just crossed the 1 million customers threshold in India. This is coming on the heels of the news that over 100,000 units of the DIZO Watch 2 were sold within 40 days of its release in India.
The 1 million customers milestone was announced via a tweet from the official DIZO India handle and the brand is calling for some response from those who had been part of the 1 million customers. The DIZO lineup in India is a fast-expanding portfolio of products. Apart from smartwatches, DIZO in India also has wireless earphones, feature phones, hairdryers, and beard trimmers. The breakdown of the numbers and the specific products driving the DIZO sales were not highlighted, although the company says the earphones, the DIZO Watch 2, and feature phones flew out of the shelves.
So much to celebrate in such little time!
Once again, we’d like to thank the DIZO Squad for your tremendous love and support.
Leave the ☝️ emoji if you’ve been a part of the 1 million!#DIZO #realmeTechLife #BeDifferent pic.twitter.com/YxRZS7Rgi9
— DIZO (@DIZOTech) November 24, 2021
Several factors could be driving the impressive sales numbers of the DIZO products. These include fair pricing and a solid marketing setup, drawing from Realme’s great antecedents in India. DIZO products are available in India via Flipkart and some retail outlets across the country. DIZO has some presence in other countries and hopes to continue to break new ground in its India operations.
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