Poco is a sub-brand under the Xiaomi corporation selling high value-to-performance smartphones at affordable prices. It is most well-known for its Poco F1 in 2018, and Poco F3 series in 2021. Both smartphones featured flagship Snapdragon 845 and 870 chipsets starting from only under 300 Euros.
In 2022, it seems that Poco is planning to make a splash in the industry again, but it’s not smartphones this around, it’s apparently a new smartwatch?
The news comes from leakster, Piyush Bhasarkar on Twitter. The post shares a screenshot of a listing of a smartwatch branded under Poco from the Russian Electronics Certification platform, EEC.
The listing reveals a few details about the smartwatch. First, the smartwatch will be bearing the model number Poco M2131W1. Next is the manufacturer of the smartwatch. The smartwatch will apparently be manufactured by 70mai Co. Ltd. in Shanghai, China. If the name 70mai sounds familiar, then you’ll be glad to know that 70mai is one of the brands that Xiaomi currently integrates into their Xiaomi IoT(Internet of Things) ecosystem.
70mai is not actually known for their smartwatches, but you’ve probably heard of their dashcams such as the 70mai Dash Cam 1S, Dash Cam A400 and Dash Cam Pro Plus. In fact, our team at Gizmochina has recently reviewed the company’s latest 70mai Dash Cam Pro Plus, and if you fancy yourself picking one up, it’s currently selling for $63 on Giztop.
As for further specs about the Poco Smartwatch, no mention of specs were within the EEC listing and as of current, this is the first leak regarding Poco’s first entry into the smartwatch market.
Back in November 2021, one Poco exec did reveal that the brand is expanding into ecosystem products in 2022. “We always think smartphone plus IoT is a key strategy for us,” Poco Global head Kevin Qiu said.
This suggests that earbuds, wearables(fitness bands and smartwatches) and power banks could be the first products towards building a Poco IoT ecosystem. After all, an ecosystem for Poco allows for a more seamless experience while also building brand loyalty among its current Poco customer base.
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(Via)
