Krafton has just recorded a notable milestone from its popular mobile game BGMI (Battlegrounds Mobile India). The company has crossed over 100 million registered users for the title, despite the game not even being a year old.
For those unaware, the studio behind the PUBG (PlayerUnknown’s Battlegrounds) franchise had launched Battlegrounds Mobile India specifically for the Indian market following the ban of the original PUBG Mobile. It was released in the region back in July 2021 and had seen an explosive success immediately afterwards. Since then, the game has grown exponentially in popularity, with battle royale genre still being a big hit in the mobile gaming market in India.
Furthermore, this success was also backed by Krafton’s heavy investment into the region, with reports stating that the publisher had invested a massive sum of 100 million US Dollars. This figure would be used to grow the local esports for the game as well as entertainment startups to help boost the gaming and esports community in India. Thanks to this, even the professional scene for BGMI has been quite successful, with gaming organizations also forming their official roasters in the country.
Before PUBG Mobile had been banned, the title was the most successful mobile game in India. So it arrives as no surprise that Battlegrounds Mobile India also saw a such robust success. Regardless, the 100 million registered user mark is still quite impressive.
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