POCO C31 smartphone is the entry-level device the company launched in September last year in India. The company recently announced that the phone has crossed the 1 million sales mark by the second quarter of 2022.
The POCO C31 delivered a value disruption unheard of in its market thanks to its premium chipset, triple camera system, and big 5,000mAh battery. With its distinctive look and extensive feature set, POCO C31 was the second C-series product, following POCO C3, to reach 1 million sales.
The POCO C series has consistently offered good value-for-money specifications at that price point and is targeted at the sub-ten thousand rupee market in India. Recently, the POCO C3 sold more than 2 million units in January 2022.
Notably, the POCO C31 is identically similar to the POCO C3 when it comes to the build of the two devices, with only one major difference being the newer device does not sport the rear-mounted fingerprint sensor. Consequently, the device has the same 6.53-inch LCD display with a 20:9 aspect ratio, 720 x 1600 (HD+), and a dewdrop notch. It is driven by a MediaTek Helio G35 SoC with 32GB/64GB of eMMC 5.1 storage and 3GB/4GB of LPDDR4x RAM.
On the rear of the device are three cameras: a 13MP primary sensor, a 2MP macro camera, and a 2MP depth camera. It conceals a 5MP selfie camera inside the notch on the front.
The phone offers dual-SIM, 4G, VoLTE, VoWiFi, single-band Wi-Fi, and Bluetooth 5.0 in terms of connectivity. Its operating system is MIUI 12, which is based on Android 10. The phone also has a dedicated MicroSD card slot, a MicroUSB connector, a 3.5mm headphone socket, a P2i nano-coating for splash protection, a 5,000mAh battery, and 10W charging.
This sales record seems to be a really strong performance for both POCO and the series. Sales numbers like this might influence other OEMs to develop a smartphone that is both affordable and offers an excellent user experience, offering consumers additional options.
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