Spotify is one of the most widely used music streaming applications in the world. There is a vast selection of music and podcasts to stream on the app. To ensure that users can easily listen to their favorite tracks and episodes on more than one occasion, they can save them directly to their Library. Where users previously tapped the Heart icon to save their songs to their “Liked Songs” list and the “Add to playlist” icon to add tracks or podcast episodes to their preferred playlist, the functionality will now be accessed via a single button, the Plus button.
Spotify is introducing a more streamlined experience by consolidating the Heart icon and the “Add to playlist” icon into a single symbol for the sake of convenience, it seems. Users can tap the Plus (+) button, and you can save and choose the destination for any song, playlist, or podcast with ease. The company stated that its move is committed towards making it easier for its users to engage with their music and podcasts.
Here are some new ways to use Spotify’s integrated Plus (+) button:
- Tap to save: To save a song or podcast episode, users tap the Plus (+) button to the right of the title in the Now Playing window. Once they have added their selection to Liked Songs (or Your Episodes), the Plus (+) button will transform into a green checkmark. Users can further change the destination of their saved content by tapping the green check again.
- Add a whole album to Your Library: With one click of the Plus (+) button, users can add their favorite album, playlist, or audiobook to “Your Library”. Once it has been successfully added, a green checkmark will appear right next to it.
During their user research period, the company found that the new Plus (+) button upgrade saved time and allowed users to add to multiple playlists simultaneously, which is an added benefit. Moreover, saving songs and podcasts makes users more likely to listen to them again, which ultimately results in more streams for the artists and shows people have discovered. Additionally, everything you have already saved to your Liked Songs or Your Episodes will still be available.
This feature will be rolled out to all users globally on mobile (iOS and Android) starting today and will become available to all Spotify users in the coming weeks. Time will tell if users will respond positively to this change since Spotify recently modified their Now Playing UI a bit and not everyone was a huge fan of it.
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