This is probably the most fantasy co-branding phone we’ve bought. So this is the world’s first Harry Potter branded phone, the Redmi Note 12 Turbo Harry Potter edition; and we also got the Harry Potter special edition of the Redmi Buds 4. This is by far the most sincere co-branding series coming from Redmi. According to some sort of rumors, the custom series was born thanks to Xiaomi’s recruitment of the former OPPO product manager who is in charge of co-branding products. So the customization is pretty close to what we saw on OPPO Reno 6 Pro+ Detective Conan Edition and the Reno Ace Gondam edition. So now let’s check out what’s inside the wizarding world presented by Redmi.
Redmi Note 12 Turbo Harry Potter Special Edition
They did work hard on the customization from the outside to the inside. The whole packaging is really impressive at first glance. It looks like a wizarding book, or simply a non-magic book that must be inspired by another book mentioned in the Harry Potter story, called Hogwarts: A History. There’s the emblem with 4 houses’ symbol at the center and the back. Under the school’s emblem, you can see the familiar motto: Draco Dormiens Nunquam Titillandus, which, translated from Latin, means “Never tickle a sleeping dragon”. And of course, we are buying a phone, so you can see the Redmi Note 12 Turbo texture down below the emblem.
There is a lightning-bolt symbol on the red magnetic buckle, which should be the symbolic scar on Harry’s forehead. We all know that the scar is both a bane and a blessing left by the killing curse.
Open the box, there’s more detail revealed here, filled with a lot of spells with their hand movements. The Mirror of Erised is in the middle, which got cut out for showing the Redmi phone. So does it mean that the deepest, most desperate desire of our hearts is… Redmi? Well then, good job Redmi.
That’s a card pin made in the shape of the sign of platform 9 and three-quarters! It’s pretty well-made. On the back of the cover, there’s an envelope sent by Hogwarts.
I believe that every Harry Potter fan has a dream of becoming a wizard in their childhood, but on their 12th birthday, most of them have not received a letter of admission, and that kind of shattered the fantasy. Well, I’m no exception. But now you got another chance to make it come true in another way, which is to take that acceptance letter included in this customized phone kit.
Unfortunately, the recipient is still Harry Potter. It would have been perfect if there were a specific user’s name, which could also be great for their network marketing. Anyway, it’s still worth boasting that the envelope and letter are exactly the same as the one Harry received in the movie.
Remove the panel with the mirror, now we can see the phone. The overall color is still dark red, with multiple patterns that Awaken our memories of Harry Potter, such as the Hedwig, a golden snitch in quidditch games, the sorting hat, the goblet of fire, and so on.
Take out the phone here. The biggest difference between the Harry Potter edition and the regular variant is on the back, which also features the Hogwarts school crest as the main element, while it’s also silk-screened with Harry Potter’s glasses, Quidditch, deer, and other classic elements from the movie.
If look closely at the camera module, you will find other glasses hidden here, which is quite a smart design. That’s very close to my imagination about a Harry Potter phone. Under the phone, there is a regular 67W charging suit in the lightning-bolt case, which is exactly the same as the regular variant. It would be nice if it was also redesigned.
Pull out the box at the bottom. There are quite a few stickers inside and a customized phone case with half of the Hogwarts crest and a cutout for showing the left half of the phone’s back. Put it on the phone and it looks surprisingly good. The leather-like surface also makes it feels great as well in my hands.
And there’s a unique user manual designed in a form of the Marauder’s Map, telling some basic info about the phone and Xiaomi’s service.
So that’s all you got inside the special kit. I pretty much enjoyed the whole unboxing, as a lot of classic moments of the series came into my mind. It’s like over ten years. At that time I never thought I would have a phone that was so relevant to the story.
And it was a bit disappointing when I got into the software. It gave me a little surprise when boost up the phone. A golden snitch flies across the display and lit up the phone, which has a Harry Potter theme ready. And that’s probably all about the customized software features. Neither icons nor animations got redesigned.
Except for the unique look, the special variant has nothing different from regular variants. We’ve done a review about the Redmi Note 12 Turbo. If you are interested in how it works, you can find the video link here.
Redmi Buds 4 Harry Potter Special Edition Unboxing
Okay let’s do a quick unboxing of the Redmi Buds 4 Harry Potter edition. The packaging cube also has pretty decent patterns about Hogwarts School, and there’s a golden snitch on both sides.
Open it and another lightning-bolt scar appears. There is a blue-gray cable with a black sling. Take out the charging case, which is also mainly in blue-gray color with a matt finish. The logo of Harry Potter and Redmi are in a golden color. On the opposite side, another Hogwarts logo is lying there.
It’s kind of stylish, while the shape is a bit like the Redmi Buds 3 Pro. There is a golden lightning-bolt symbol on the top of each bud, which is kind of special but doesn’t really impress me.
Put the case with earbuds aside and here comes the real bragging point, Redmi offers a small unique bag for storing the charging case, which is made in leather-like material with many Harry Potter patterns. And you can see the golden snitch on the front, which make it look very wizarding-styled at first glance.
If you are interested in the Redmi earbuds’ performance, you can leave your ideas down below the YouTube Page and let us know if a review is needed.
So that’s all about the cobranding series between Redmi and Harry Potter. The phone and earbuds are pretty cool with good customized accessories. They add quite a lot of elements to present a recognizable visual style, which is quite successful. But if there’re more software looks for the products, it would be much better.
Anyway, I enjoyed the unboxing and am likely to keep the phone as a piece of my collection. So how do you like the cobranding? Let us know down below the video.
