Google made waves at the annual Google I/O developer conference with its much-anticipated announcement of the Pixel Fold. Stepping into the realm of foldable smartphones for the first time, Google is looking to captivate tech enthusiasts. Leaks surrounding the phone had been surfacing for quite some time before the launch of the device, so everything regarding the Pixel Fold was more or less expected. However, what iPhone users definitely did not expect was Google offering ridiculous trade-in values for some newer iPhones, clearly implying that the company wants iPhone users to make the transition to their (possibly) first foldable smartphone.
Google is offering a $900 credit for the iPhone 14 Pro (128GB)
Set to launch next month at a price of $1,799, the Pixel Fold comes with another compelling proposition to make the transition enticing. Google is going the extra mile by offering a complimentary Pixel Watch with every purchase. However, as mentioned previously, it’s the trade-in values that have caught everyone’s attention, surpassing both Apple’s trade-in offers and those from third-party services.
Google’s trade-in values are hard to ignore, especially for iPhone users. The company is offering an impressive $900 credit for trading in an iPhone 14 Pro with 128GB of storage, coming close to the price of a brand-new iPhone 14 Pro, which is hard to believe. Even for the iPhone 13 Pro, Google is offering a trade-in credit of $850, significantly higher than Apple’s $530 offer.
Here’s what’s interesting, trading in a Pixel 7 Pro towards a Pixel Fold nets a $380 credit, while the Pixel 7 Pro itself retails for $899. This move underscores Google’s commitment to promoting the Pixel Fold as a top-tier device. Google’s bold strategy to overpay for iPhone trade-ins demonstrates its determination to win over iPhone fans and make the Pixel Fold a success. As the company ventures into the foldable smartphone market, the Pixel Fold’s features and enticing trade-in values are sure to pique curiosity. Time will tell if this gamble pays off and solidifies Google’s position in the world of foldable devices, revolutionizing smartphone experiences for users ready to embrace the future. The launch of the Pixel Fold will definitely make some people sad, especially in India, who cannot purchase the device as of now. However, time will tell if this changes in the future.
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(Via)
